Reddit reviews Ticket Masters: The Rise of the Concert Industry and How the Public Got Scalped
We found 4 Reddit comments about Ticket Masters: The Rise of the Concert Industry and How the Public Got Scalped. Here are the top ones, ranked by their Reddit score.
As an engineer and business owner of a ticketing company, man does this topic get me going.
I'll recommend a book called Ticket Masters: Rise of the concert industry... (http://www.amazon.com/Ticket-Masters-Concert-Industry-Scalped/dp/1550229494)
I've made it a near purpose in my life - because I believe that the way these guys do business is fundamentally unsustainable. It's all about back-door business deals - contracts - it's never been about an end to end experience for the fan.
I guess the thing I've learned is that you can't beat TM at it's own game: money. You see all these ticketing companies pop up, eventbrite, ticketfly ... they're all raising massive amounts of capital. To do what? Buy business - the same way ticketmaster does.
I don't have the answer yet, but I'm working hard to offer an alternative, based on a product vision and staying as lean as possible (funding it myself, living in a closet). Piece by piece I'm hand-building a product to compete. I ticketed my universities annual festival (6,000 people, UBC in Vancouver BC)... offering features such as one-tap ticket purchases via an app, instant ticket transfers to friends (using email, phone number, or facebook). I have to charge a 'convenience fee' to survive - as it's simply the industry standard - but eventually I want to be able to offer my product as a service, paid for by my venue/event clients, NOT the end consumer. I believe that is the base for a healthy business relationship
tl;dr the business of professional event ticketing is America's great monopoly, I am trying to fix it.
Also, Live Nation loses money. They won't be around much longer, in my opinion. Until they pass the shit-baton to the next person
a worthy read: http://www.amazon.com/Ticket-Masters-Concert-Industry-Scalped/dp/1550229494
http://www.amazon.com/Ticket-Masters-Concert-Industry-Scalped/dp/1550229494
IH
great book about how ticketmaster gained its market share and the history of the concert business