Reddit reviews Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business

Before you spend your money on anything else go buy these two books:




Growing a Business by Paul Hawken


http://www.amazon.com/Growing-Business-Paul-Hawken/dp/0671671642/ref=sr_1_1?ie=UTF8&qid=1344566035&sr=8-1&keywords=growing+a+business+hawken



Guerrilla Marketing by Jay Conrad Levinson


http://www.amazon.com/Guerrilla-Marketing-4th-Inexpensive-Strategies/dp/0618785914/ref=sr_1_1?ie=UTF8&qid=1344566128&sr=8-1&keywords=jay+conrad+levinson+guerilla



There are a lot of variables that need to be considered. $25,000 is nothing. Seriously, it is nothing. You could easily blow that in a day on equipment. If you are really smart and frugal you could also shoot a very low budget feature.

• How many partners do you have? What is the legal form of the business to be?
  
• What is your customer base? How will you attract more customers.
  
• What is yours and your partner's expertise and experience. How about reputation in the film community?
  
• What sort of productions do you intend to make.
  
• What is your five year plan?
  
  All of the above is just scratching the surface. Know that 95% of all new businesses fail in the first five years. It is not realistic to answer your quesry as there are too many pieces of information missing. That being said, the best advice I can give you is this:
  
  
• Write a business plan, a real, professional business plan, the kind you can show to investors or a bank. Even if you are going to be self funded, this is an important exercise. You will learn so much by doing this.
  
• Start small
  
• Grow slowly. New businesses make a lot of mistakes. If you are on a small budget then the cost of your mistakes will be smaller.
  
• Too much money can kill a business faster that not enough. New businesses with too much funding tend to get into expansion way before they are ready.
  
• Marketing, Marketing, Marketing.
  
• Don't quit your day job, at least not until you have so much business that you have to.
  
  I hope that helps.

I have great information for you :)

1. Mobile app business stuff
   
   
2. How to start a business - Idea to health benefits run through
   
   
3. www.Justworks.com will do all the HR stuff for you
   
   
4. https://www.harborcompliance.com/information/index.php will give you a ton of info on how to get your business legally compliant where you are located. If you don't want to do it yourself, which to be honest I would not want to if just starting out, I would just hire them to get you setup as they are reasonably priced from what I have seen.
   
   
5. For marketing your business, I would look into buying the book: Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
   
   
6. Read this article on software businesses and make sure to read up on the differences of software business vs a product / service based business as they are two massively different business to run.
   
   You read up on all that you should be good.
   
   

Not really. The only problem is everyone is doing it and therefore it becomes really expensive. Especially paid advertising is only as good as your optimization strategy, which means you need to reduce your cost of customer acquisition. I'd also like to point out that you'd not make yourself dependent on paid advertisement alone. Try to identify other organic ways to acquire customers. Guerrilla marketing by Jay Levinson is an excellent way to explore unconventional marketing strategies (https://www.amazon.com/Guerilla-Marketing-Inexpensive-Strategies-Business/dp/0618785914).

Guerilla Marketing

Your library probably has a copy.

I don't think YP's decline has anything to do with the economy. I think it has to do with more diverse and convenient ways to get information. Everybody in your target market has a computer. So they have Yelp, Angie's List, local search, etc.

They also probably have roofers leaving door hangers at their house every spring, and calling them every three or four months. I know I do.

I sent Christmas light hanging postcards to houses. Once.

May I recommend this book?

http://www.amazon.com/gp/aw/d/0618785914?pc_redir=1411820583&robot_redir=1

This is a very condensed version of some of the themes from Guerrilla Marketing by Jay Conrad Levinson

Guerrilla Marketing would probably be worth reading. It has a lot of ideas about how to get the word out there, and find the people you want to attract.

EDIT: And it focuses on how to do this without spending a lot of money.

I've started a couple.

When you start a business, your main job is being a businessman. Start a photography business, and you still have to be a businessman first.

Guerilla Marketing is the smartest way to spend your first $10.

Most people in service businesses over promise and under deliver. I took lots of business away from nationwide chains by doing nothing more than showing up on time. That's literally all I did to take their business--show up on time.