Best corporate finance books according to redditors

We found 670 Reddit comments discussing the best corporate finance books. We ranked the 195 resulting products by number of redditors who mentioned them. Here are the top 20.

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Private equity books
Valuation books
Venture capital books

Top Reddit comments about Corporate Finance:

u/peaksy · 91 pointsr/AskReddit

Some of the things I was told:

  • "You have a great Idea, but there is just no way to be profitable at it."
  • "Its never going to work, give up and just get a real job" -dad
  • "You are too inexperienced to be successful in this field"

    What I learned - "There is a reason advice is free: because, it is usually crap" - Micheal Cain

    Take yourself seriously. If you are doing things by the hour, charge no less than 50-100.00/hr. If you work for less, the customer is going to think your a joke, because they know what the market rate of professional services cost. You only have to work one hour at 100.00/hr to make the same dollar you would make in 4 hours and 25.00/hr.

    Read this book: - The Lean Startup - Eric Ries

    It is exactly about what you are doing and will give you some unique business ideas and help you not to be afraid of totally screwing up and starting over.

    Lessons Learned the Hard way:

  • Taxes: I went to school and got a BBA, when I started my business the tax issue was huge and I tried to do it on my own for 2 years, only to get audited on the third year, ended up owing 25,000.00 extra dollars. I kept perfect books, but honestly had no idea what tax law for my particular market was. Lesson: Rely on a CPA or other professional consultant that specializes in Tax for your payroll, corporate and sales tax for the first few years. Once you get it down and can understand it, you can hire and train someone in-house to do most of the work.

    -Partners: Be careful with partners. It was once said, "you can tell the quality of a man by the company he keeps" Going into business with someone who has had multiple marriages is dangerous proceed with caution, Going into business with someone who has had affairs - no fly. A lot about a persons professional performance can be foretold from the quality of their personal life. Men and women of integrity are the foundation of a new company, if the foundation is sand, the storm will wash it a way. Lesson: Choose good partners. If you share any of the ownership or leadership, make sure they are trustworthy. Not that just you trust them, but they are generally a trustworthy person.

    For the most part, just get out there, fail, fail, fail, and learn. Keep track of your many failures so when you achieve success you will not get bloated and forget where you came from.
u/seamore555 · 90 pointsr/Entrepreneur

Stop. Building the app is one of the last things. The biggest mistake people make is that they build something no one wants.

Validate your idea. Try to get strangers interested (NOT friends and family).

To add to this, check out the book Running Lean. If you're serious, it gives you a great step by step process.

u/luxstyle · 39 pointsr/Entrepreneur

I like the lean canvas and lean start up theories.

Here is lean canvas

It's a more streamlined model of the traditional business model canvas.

And here is an excellent book about implementing lean startup

The original book for this is The Lean Startup

If you haven't done a business before, I'd recommend you check out all of these resources. In addition to helping you plan and create your business model, it also gives fantastic advice on starting out. Including how to make sure you are actually creating a product someone wants, finding your customers, getting the product out there sooner than later and other great notes.

Also keep in mind that you can spend weeks and months on a business plan and it will most likely blow up as soon as you implement it. Nothing wrong with that, but the point is to make a plan that's "good enough" and then go out there and test your theory.

Good luck!

u/quirt · 28 pointsr/Android

> My advice is to make sure your Android app is solving a pain-point. This seemed to work well for me.

This is true for any startup. /u/jug6ernaut: read The Lean Startup for a more complete explanation.

The most important thing about your startup is NOT the product (whether it be an Android app or a new type of organic hummus). What really matters is the problem that your target customer base is currently having, whether they really have that big of a problem, and whether you're solving it.

u/alexandr202 · 27 pointsr/Entrepreneur

I learn a ton from reading books by people much smarter than I am. There are some stellar books I start with.

Starting a business
Art of the Start by Guy Kawasaki

Start a business
Lean Startup

Investing and Stock Market
Gone Fishing Portfolio

Life Hacks and Lifestyle Business
4 Hour Work Week

u/harryputtar · 24 pointsr/Entrepreneur

There is no one book. What you are looking for is perspectives.

My suggestion, first up: Start with The Goal: A Process of Ongoing Improvement

It is a great book for people who are currently employed, and are struggling to understand why business owners think the way they think. Also, it introduces some basic lean thinking concepts (Theory of Constraints) that are very useful regardless of whether you are trying to be an entrepreneur or not. If you plan to hire people, this should be required reading for all of them. Remember, the book was written in the last century, some culture shock is expected.

Next: I would highly recommend reading The Lean Startup. It's a bit dated now, and newer refinements are available, but every other book kind of builds upon this book.

Now you should be able to relate to whether your business idea is sound or not. Next you want to understand, how other people became successful, for this, you need to read Nir Eyal's Hooked. The book is an eye opener for how various online businesses keep making us coming back for more.

Now you are close to building your product, but maybe you need to understand if you are onto something worth selling or not? The Lean Startup will tell you to do a Smokescreen MVP or a Concierge MVP. An even better approach is defined in Sprint. This approach allows you to test business assumptions in a highly structured manner.

After all of this, hopefully, you will someday reach a stage, where you will need to go and pitch your idea to investors. Get Backed teaches you to put together a presentation for investors, and how to handle the presentation.

At the end of all of this, you might be feeling very optimistic about life and stuff, but to keep yourself grounded, read up on Ben Horowitz's The Hard Thing About Hard Things. It is one of the most humbling books you could ever read, and once in a lifetime kind of a book that is as profound as the Chicken Soup books.

u/zipadyduda · 21 pointsr/smallbusiness

Recommended reading

Here is my suggested reading list for anyone who ever wants to be a small business owner. I like audiobooks but you can get some of these in print also.

Entrepreneur Mindset

There are several books that talk about the entrepreneur mindset. “Rich Dad Poor Dad” was one of the first that I had encountered. “Four Hour Work Week” is a popular one among young adults and lazy millennials now. But I think this one below sums it up in a relatively fast and easy way. To me there is nothing wrong in this book, but in my opinion it’s a little incomplete and inaccurate and won’t work for some people. It doesn’t say how to switch lanes, or say that you can be in two lanes at the same time. Still, it should be required reading for anyone remotely interested in business. It’s at the top of my list because the correct mindset is required before anyone can think about actually doing business.

Business and Marketing

These two combined are basically an MBA in a box and then some. They are long audiobooks that go over the lessons of an MBA program, and the first one also covers a lot of life hacking and mind hacking theories such as how to stay motivated etc. Some of this stuff is very interesting, some if it is boring to slog through. But knowing what is in here will have you well versed to communicate about business at a high level. I have listened to both several times, I keep coming back because it’s a lot and I can’t learn it all at once.

The E Myth series basically describes how many entrepreneurs fail to implement systems in their business. It has a couple other important business concepts and is geared mainly for beginning entrepreneurs or those who have not yet studied a lot about business at a high level.

Mike Michalowicz, Solid principles, Some are regurgitations of Seth Godin and E-Myth, but some are original and insightful. Not very efficient in delivery of material, but I would highly recommend.

In the world of marketing, Seth Godin is well known as a forward thinker. He has a new perspective of thinking about marketing in the internet age.
Seth Godin Startup School. This is a series of 15 short podcasts, maybe 15 to 20 minutes long each. It’s a good cliff notes version of a lot of his other books.

Gary Vaynerchuk is well known in online entrepreneur forums, especially with a younger audience. He is interesting to listen to and talks at a basic level mostly about social media marketing.

This is a link about fashion, but it could just as easily be about restaurants or any other business. As you read it, substitute the product for your product or widgets and it makes sense.

It’s probably not necessary to read this whole book, but it’s widely referenced and it’s important to understand the theory. This guy basically coined the phrase “Lean Startup” to describe businesses that start small and apply the scientific method to determine which direction to grow. Not to be confused with LEAN Manufacturing methodology made famous by Toyota, but follows similar principles.

There are a lot of great posts in reddit. There are a lot of crappy ones too. But worth trolling. (yes it’s spelled wrong)

For example, this post basically has a step by step guide to start a small business.

Other links
21 Lessons From Jeff Bezos’ Annual Letters To Shareholders

E Commerce, Design, Online Marketing
This guy has a very interesting perspective on display tactics.

A good source for tactics. Also offers one of the better wordpress themes

These guys offer great information and insight in their podcast.

Landing Page Optimization
Important for all businesses even offline, for example with restaurants these principles could help for menu design or digital signage, for other businesses this knowledge can help with advertising layouts etc.

This book discusses apps, especially networking apps like Uber.


A good page of links

For Restaurants

Very valuable stuff here. Business plan templates, etc. $30 a month for a subscription but well worth it if you are starting or running a restaurant.

Not worth the paid membership yet, but it's growing. And you can get a free trial for like a week and binge watch everything.

Dealing with delivery aggregators

Edit: spacing

u/cyptoracle · 20 pointsr/FinancialCareers

Thank you, good luck!

Rosenbaum and Pearl IB

u/LieGroupE8 · 19 pointsr/rational

Alright, let's talk about Nassim Nicholas Taleb. If you're not familiar, he's the famously belligerent author of Fooled by Randomness, The Black Swan, and Antifragile, among other works. I don't think Taleb's views can be fully comprehended in a single day, so I strongly advise going out and reading all his books.

Edit: What I really want to know here is: of those of you who are familiar with Taleb's technical approach to decision theory and how he applies this to the real world, is his decision theory 1) Basically correct, 2) Frequently correct but mis-applied sometimes, or 3) basically incorrect?

On the one hand, I suspect that if he knew about the rationalist community, he would loudly despise it and everything it stands for. If he doesn't already know about it, that is: I remember seeing him badmouth someone who mentioned the word "rationalist" in Facebook comments. He has said in one of his books that Ray Kurzweil is the opposite of him in every way. He denounces the advice in the book "Nudge" by Thaler and Sunstein (which I admittedly have not read - is this a book that rationalists like?) as hopelessly naive. He considers himself Christian, is extremely anti-GMO, voted third-party in the election but doesn't seem to mind Trump all that much, and generally sends lots of signals that people in the rationalist community would instinctively find disturbing.

On the other hand...

Taleb the Arch-rationalist?

Despite the above summary, if you actually look closer, he looks more rationalist than most self-described rationalists. He considers erudition a virtue, and apparently used to read for 30 hours a week in college (he timed himself). I remember him saying off-hand (in The Black Swan, I think) that a slight change in his schedule allowed him to read an extra hundred books a year. When he decided that probability and statistics were good things to learn, he went out and read every math textbook he could find on the subject. Then he was a wall street trader for a couple of decades, and now runs a risk management institute based on his experiences.

He considers himself a defender of science, and calls people out for non-rigorous statistical thinking, such as thinking linearly in highly nonlinear problem spaces, or mis-applying analytical techniques meant for thin-tailed distributions on fat-tailed distributions. (Example of when thinking "linearly" doesn't apply: the minority rule). He loves the work of Daniel Kahneman, and acknowledges human cognitive biases. Examples of cognitive biases he fights are the "narrative fallacy" (thinking a pattern exists when there is only random noise) and the "ludic fallacy" (ignoring the messiness of the real world in favor of nice, neat, plausible-sounding, and wrong, theoretical knowledge).

He defends religion, tradition, and folk wisdom on the basis of statistical validity and asymmetric payoffs. An example of his type of reasoning: if old traditions had any strongly negative effects, these effects would almost certainly have been discovered by now, and the tradition would have been weeded out. Therefore, any old traditions that survive until today must have, at worst, small, bounded negative effects, but possibly very large positive effects. Thus, adhering to them is valid in a decision-theoretic sense, because they are not likely to hurt you on average but are more amenable to large positive black swans. Alternatively, in modern medical studies and in "naive scientistic thinking", erroneous conclusions are often not known to have bounded negative effects, and so adhering to them exposes you to large negative black swans. (I think this is what he means when he casually uses one of his favorite technical words, "ergodicity," as if its meaning were obvious).

Example: "My grandma says that if you go out in the cold, you'll catch a cold." Naive scientist: "Ridiculous! Colds are caused by viruses, not actual cold weather. Don't listen to that old wive's tale." Reality: It turns out that cold weather suppresses the immune system and makes you more likely to get sick. Lesson: just because you can't point to a chain of causation, doesn't mean you should dismiss the advice!

Another example: Scientists: "Fat is bad for you! Cut it out of your diet!" Naive fad-follower: "Ok!" Food companies: "Let's replace all the fat with sugar!" Scientists: "JK, sugar is far worse for you than fat." Fad-follower: "Well damn it, if I had just stuck with my traditional cultural diet that people have been eating for thousands of years, nothing all that bad would have happened." Lesson: you can probably ignore dietary advice unless it has stood the test of time for more than a century. More general lesson: applying a change uniformly across a complex system results in a single point of failure.

For the same sorts of reasons, Taleb defends religious traditions and is a practicing Christian, even though he seems to view the existence of God as an irrelevant question. He simply believes in belief as an opaque but valid strategy that has survived the test of time. Example 1. Example 2. Relevant quote from example 2:

> Some unrigorous journalists who make a living attacking religion typically discuss "rationality" without getting what rationality means in its the decision-theoretic sense (the only definition that can be consistent). I can show that it is rational to "believe" in the supernatural if it leads to an increase in payoff. Rationality is NOT belief, it only correlates to belief, sometimes very weakly (in the tails).

His anti-GMO stance makes a lot of people immediately discredit him, but far from just being pseudoscientific BS, he makes what is probably the strongest possible anti-GMO argument. He only argues against GMOs formed by advanced techniques like plasmid insertion, and not against lesser techniques like selective breeding (a lot of his detractors don't realize he makes this distinction). The argument is that these advanced techniques, combined with the mass replication and planting of such crops, amounts to applying an uncertain treatment uniformly across a population, and thus results in a catastrophic single point of failure. The fact that nothing bad has happened with GMOs in the past is not good statistical evidence, according to Taleb, that nothing bad will happen in the future. There being no good evidence against current GMOs is secondary to the "precautionary principle," that we should not do things in black swan territory that could result in global catastrophes if we are wrong (like making general AI!). I was always fine with GMOs, but this argument really gave me pause. I'm not sure what to think anymore - perhaps continue using GMOs, but make more of an effort to diversify the types of modifications made? The problem is that the GMO issue is like the identity politics of the scientific community - attempt to even entertain a possible objection and you are immediately shamed as an idiot by a facebook meme. I would like to see if anyone has a statistically rigorous reply to taleb's argument that accounts for black swans and model error.

Taleb also strongly advocates that people should put their "skin in the game." In rationalist-speak, he means that you should bet on your beliefs, and be willing to take a hit if you are wrong.

To summarize Taleb's life philosophy in a few bullet-points:

  • Read as many books as you can
  • Do as much math as you can
  • Listen to the wisdom of your elders
  • Learn by doing
  • Bet on your beliefs

    Most or all of these things are explicit rationalist virtues.


    Despite having a lot of unpopular opinions, Nassim Taleb is not someone to be dismissed, due to his incredibly high standards for erudition, statistical expertise, and ethical behavior. What I would like is for the rationalist community to spend some serious time considering what Taleb has to say, and either integrating his techniques into their practices or giving a technical explanation of why they are wrong.

    Also, I would love to see Eliezer Yudkowsky's take on all this. I'll link him here (/u/EliezerYudkowsky), but could someone who knows him maybe leave him a facebook message also? I happen to think that this conversation is extremely important if the rationalist community is to accurately represent and understand the world. Taleb has been mentioned occasionally on LessWrong, but I have never seen his philosophy systematically addressed.

    Taleb's Youtube Channel

    Taleb's Blog

    His essay on "Intellectuals-yet-idiots"

    His personal site, now with a great summarizing graphic
u/alector · 17 pointsr/finance

Without knowing exactly what you want to learn about within M&A -- tough to say, but Rosenbaum & Pearl's Investment Banking is generally regarded as the classic.

u/Squagem · 17 pointsr/smallbusiness

> What's the next step after I've got the idea?

For solopreneurs with very little technical knowledge like you, I highly recommend the following:

  1. Distill the problem that you're solving down to the simplest possible level (Hint: Even after you've done this you can likely still distill it further).
  2. Get a Mailchimp mailing list up and running.
  3. Head over to a tool like Clickfunnels, LeadPages, or Squarespace, and create a very simple landing page using one of their templates. Also, consider using OptinMonster or something if you really want to aggressively push for emails.
  4. Build out a really simple landing page for your product that clearly illustrates the value you are offering in very simple words. The CTA should be "sign up for the beta" - you're just looking to get an email address.
  5. Get this site in front of your ideal target customers (you might need to spend some time figuring out who that is). Here, you can use Reddit, Adwords, Facebook ads, Twitter, LinkedIn ads, whatever makes sense for your business. I highly recommend the book Traction for this part as it's clearly the hardest part.
  6. Once you have ~50 signups, start with live Q&A sessions, or simple surveys to further understand the painpoints of the community.
  7. Once you get to the point that people are literally saying "take my money, where is the product!?!?", THEN AND ONLY THEN should you reach out to a developer with a very clear MVP in mind, and have them build it out for you (expect somewhere around $10K for this).
  8. Repeat steps 6 and 7 until you get bought by Google.


    This is very hard, but the most important takeaway is this:
    just do something**. Action is always more important than thinking about action, just don't spend a fortune on developers until you have...

  • A very clear idea of what the problem you're solving is; and
  • That idea has been validated by real people who would give you real money if you made the product.

    That's it. Have fun!

    P.S: I'm currently doing this with a mobile app for the rock climbing community, so comment below if you have any more questions on any specific tactics.

    P.P.S: I'm in no way affiliated with any of the above tools, I just use them on a regular basis and find them a pleasure to use.
u/yLSxTKOYYm · 16 pointsr/cscareerquestions

I'm a big fan of the book about the Theranos debacle, Bad Blood by John Carreyrou. It's a great case study on messiah complexes, bad leadership, and organizational dysfunction.

u/alucardus · 16 pointsr/Entrepreneur

First if there is enough potential profit in your idea you can always hire engineers, programmers etc. So keep that in mind and start keeping a list of every idea you have, I keep one in my phone that is gigantic now. Stop limiting your self to just what you can do and it will really open up your mind.

I would recommend the $!00 startup, it is full of case studies on what others have done. After reading this book it seemed like I just started thinking in an entrepenuerial way about almost everything and ideas came like a waterfall. I now have more solid ideas than I can possibly ever pursue, and get new ones daily.

Another great one is Lean startup. It has the most practical advice I've encountered on how to test and then go forward with an idea. After this book I was able to mentally test ideas and see profit or failure in them much easier. This book is also invaluable for once you actually start something.

u/chance-- · 15 pointsr/Entrepreneur

^(This reply got kinda long, sorry)

> in an ideal world, yeah 50-50 is best, but I thought about it.

50/50 has it's own host of issues. What happens when you need cash? What if one of you wants to make a critical decision but the other objects?

Assuming your bootstrapping the startup, you're going to need money and that likely means one or both of you will need to invest. Do you do it at even levels? Let's say you launch and there's enough interest that you need the dev to start pulling more hours. Does he still need to contribute the same as you?

When it comes to decisions, it's natural to assume that you and your partner could work your way through any disagreement. While that may be true, you'll never really know until it matters. It's easy for a person's priorities to shift after going through the grueling process of launching a startup.

> Where I would come in the picture is at the very end when we launch our project and I would deal with sales/marketing, as these our my strengths and not my friends'.

No. Go read (or re-read) The Lean Startup. If you're wearing the hat as the business guy, then there is so much that you will need to do even before you should consider bothering your friend with this.

Before you approach anyone, you should have already verified your idea through surveys, conversations with potential customers, and any other relevant market research. You should have all of that in an easily digestible document or presentation.

While you're doing the research, you should have, at minimum, a splash page that gives a brief overview of the idea, perhaps an explainer video, and most importantly, a way to capture user interest. Those future leads should be considered metrics on your past tests.

Basically, you want to have everything ready as if you're pitching to a n angel or VC investor. The reason for this is simple: you are pitching to an investor. The only difference is that instead of trading money for capital they're trading sweat, blood, tears, a healthy social life, and a lot of sleep. A fringe benefit of pitching to your potential partners this way is that you'll get great experience pitching in a lot less stressful situation.

Once you get someone to partner up, there's still a lot that you will need to do while your co-founder is coding away. You'll need to continue on with the market research. If you're using the "minimal viable product" approach, you should be the one ultimately responsible for navigating pivots and releases.

You should also be cultivating a pre-release userbase. This means kicking out regular newsletters to anyone that subscribes to your landing page, building rapport with relevant bloggers and reports, and chasing potential leads.

If you're bootstrapped (self-funded) and you wait until you release to do any legwork then you've already put yourself in a situation where you're underwater. You'll have bills, your partner will have spent a fair to insane amount of time building the app/SaaS, and absolutely zero positive cashflow. What's more is you won't know that a market really exists or what price you should charge.

u/elsewhereorbust · 15 pointsr/Entrepreneur

Calm down. Like you say, it was a learning experience and it seems a good one at that.
To everyone else's defence, when you can drop terms like "profit margin," "overhead" and "markup," it doesn't grant you business expertise. Or at the least, it doesn't impress this subreddit.
Instead it makes it sounds like you took a Business 101 class.
More telling was the new phone and business cards. These are, at best, things you need after a first client (proof you have a "business").
But when you started in on Class A shares and Class B non-voting shares, it made me re-read the first paragraph. I'm thinking "Is this guy doing landscaping, or is prep'ing a visit to a VC?"

You've got drive. That's great. And now you have experience -- from one try. Try again. You'll fail again, and that's cool. Especially cool if you try again.
Best to you and whoever you pair up with next. In the meantime, fill in time with a few books like Lean Startup and Rework.

u/parastat · 13 pointsr/Entrepreneur

You inspire me.

Fellow Vancouverite here (19). I see a lot of myself in you (which is why I'm replying) but in the opposite situation: we always lived comfortably. Either way, that drove me to the same motivation and has since I was little; I've always been an entrepreneur, and I bet you will be too.

Here are a few principles I've compiled over the past 10-ish years of my passion for business:

  • Be great to do great. Put an emphasis on developing yourself and your skills (especially communication and leadership, drive and productivity, and the ability to learn quickly). You can consult all the resources you can, but there's nothing like:
  • Putting yourself in uncomfortable situations. By that, I mean sign up for and attend things you wouldn't expect yourself to attend; start a project, invest 100% of your time in it, and think big; do the unconventional.
  • Be fucking audacious. Identify goals, make them visible, and break them. Don't let friends, family, relationships get in the way of what you want and when.
  • Surround yourself with people that push you and reframe your perspective every month. I review often and ask: "who is the one person in my social circle that lights a fire under my butt?" Then I spend more time with that person and seek similar people, and re-evaluate. you are the average of the five people you spend the most time with.
  • A specific one: don't take a bachelor of commerce. That was my mistake. Technically-skilled people are way more valuable because that teaches you how to create; I did 1.5 years in BComm at UBC and discovered that they only teach you how to take instructions.

    You asked for actual resources:

  • Know yourself: Take a Myers-Briggs Type Indicator test and read up on your type, strengths and weaknesses.
  • Also, find a mentor. A 1-to-1 connection with someone you can go to and ask these awesome questions without hesitation is so much more valuable than a Reddit thread.
  • Entrepreneurship: Though I've never had my own startup, Lean Startup changed the way I think about every one of my life endeavours.
  • Economics: I'm studying Economics @ UBC, and the Economist is one of the best publications - period - regardless of discipline. It gets you thinking about problems. And problems are where entrepreneurs thrive.
  • Creating, building, and seizing opportunities: Do a little "design thinking." By that I mean go to Chinatown and walk around the homeless population -- even ask them questions ("I'd love to hear your life story"). When you immerse yourself in the real world with real problems, you start to find solutions you can't think of in your bedroom. Then, scale up. If you have an industry you want to hit, do the same thing. Immerse yourself, learn stories, and find problems.

    I'm missing so much but I have to go. Hit me up if you ever want to chat and I'd love to help you however I can. People like young, ambitious, driven people. So go start talking to people!
u/Decker108 · 13 pointsr/Python

Creating a unicorn isn't just taking a horse and waving a magic wand over it to have it sprout a horn and a billion USD valuation. It takes willing investors, a market that fits the product, a solution that fits the market and company whose employees (at all levels) know what they're doing. Oh, and also a bit of luck.


What I mean is, it's quite possible that someone has tried before but lacked one of the above four prerequisites.

u/wp381640 · 13 pointsr/Documentaries

Amazon Link - can't recommend it enough, hard to put down and very well weaved together

Carreyrou owns the story - it's hard to describe just what he was up against. All the big names in SV didn't just love Holmes, they praised her, and then they trashed John and the WSJ for going after her.

It took a lot of courage to go against these people and to pursuit the truth in this story. Not to mention that the owner of the WSJ, Murdoch, was a huge personal investor in Theranos (and to his credit didn't intervene to kill the story when Elizabeth asked him to)

u/beley · 12 pointsr/Entrepreneur

Double Double by Cameron Herald

This is exactly what you asked for - all about growing your business.

The Lean Startup by Eric Ries

This is a great framework for starting and growing a business using a scientific metrics-based approach. Love this book.

Hot Seat: The Startup CEO Guidebook by Dan Shapiro

This is a great book about founding, growing and exiting from a startup or new business. It's got tons of great advice in here about cofounders, legal setup, taking investments, and running the business in a way that facilitates a successful exit.

u/stunvn · 10 pointsr/Bitcoin

Link to the book:

Aaaaaand it's out of stock!!!!!! For real?

u/crooning · 10 pointsr/Entrepreneur
  1. You don't need a co-founder. Your age doesn't matter for many markets.

  2. Identify a pain point that a group of people have, and think of a way to solve that problem.

  3. Read this:

  4. From the article above, it mentions to do things manually. Throw up a free landing page on Squarespace or Wordpress or any other free page hoster. Use Google Docs and Zaiper and WooForms, free tools, to glue your service together. Use free tools from here: Make it so your idea just barely works, and it delivers value to your target customer. This is your MVP.

  5. Validate your idea. Hit the pavement. Grind. Look for your customers. Tell them about your solution. Ask if it fixes their problem. Will they pay for it? Why? Why not?

  6. Rinse and repeat until you start getting users, making money and are growing. Don't fall in love with an idea. Start delivering value.

    You don't need a VC. You don't need co-founders. Just get started and do something. Anything. Bootstrap from the ground up. Failure is the best teacher. Ideas are worthless. Execution is everything.

    Oh yeah, and read books and blogs on digital marketing while doing all this. Once you get the ball rolling, marketing is what you will want to spend the most time on. This is a classic book on how many startups first successfully marketed their services and got their users:
u/toomuchtodotoday · 9 pointsr/investing

First you buy:

Options Made Simple: A Beginner's Guide to Trading Options for Success

Options as a Strategic Investment 5th Edition

Then you join /r/options. Then you paper trade. Then you trade options.

If you're asking here if you're going to profit or not on a trade, do not start trading yet.

EDIT: I also found these options threads to be helpful:

u/scarysaturday · 9 pointsr/marketing

Marketing in a startup? Traction is the clear choice here. It's full of actionable advice that you can apply in a clear and rational manner.

u/numberjack · 9 pointsr/Entrepreneur

Build it, push it, evaluate the feedback, and iterate, iterate, iterate!

If you haven't already, read the Lean Startup. A huge mistake of many entrepreneurs (myself included), is that we get so excited to build our product and make it perfect, we don't stop to gather feedback on whether we should be making it at all.

Bounce your idea around for a while, push a very early, limited, or "rough draft" of your product/service (your MVP) to the market, and see how they respond. Then, you'll know if there's something there to pursue. Otherwise, you waste time and money building a product that nobody will pay you for.

u/Beren- · 8 pointsr/SecurityAnalysis
u/bodhi_mind · 8 pointsr/Entrepreneur

You should read Lean Startup if you haven't already. Will probably be a life changer.

u/kingdomart · 8 pointsr/Entrepreneur

Read The Lean Startup it's all about doing a startup for next to no money. Here is a free copy

One of the basic premises they teach. Is to take your idea and make it as simple as possible. For example, if you want to make uber. Go out with a sign and stand next to a bar. Put up a sign that says "I will drive you home, so you don't have to drunk drive $20."

See how many people you get, then ask those people how to make your product better. Probably is a terrible example, but I hope you get the picture. Instead of spending 10,000+ on making an app. You can test your idea without spending any money. You also get the most important resource without spending any money. Feedback from your customers.

u/cb_hanson_III · 8 pointsr/investing

Forget Shkreli. The usual sources (besides in-house proprietary models) are:

(1) Macabacus. (see

(2) Rosenbaum and Pearl, Investment Banking - book and excel models

A bit more academic, but more in-depth:

(3) Penman's Financial Statement Analysis and Security Valuation (excellent book and he has a running example that guides you to create your own valuation spreadsheet)

(4) Dan Gode and Jim Ohlson models These guys are genuine experts from the academic side.

(5) Damodaran, as others have mentioned.

(6) McKinsey, Valuation. Some people like this one.

(7) Fernandez, Company Valuation Methods and Common Errors. Something of an acquired taste, but might be worth the read since he provides a list of the most common valuation errors. Gives analysts an awareness of how they can f**k up which can be useful.

u/MarkGoldenson · 8 pointsr/Entrepreneur

Definitely depends on how the startup is structured and how much it has raised. Here's a typical example:

-Two founder startup (one techie, one hustler)

-Raised $1M in seed capital at a $4M post-money valuation (how much the startup is worth after the dollars are invested).

The investors get equity equal to (dollars invested) / (post-money valuation). In this case, the investors would get $1M / $4M = 25% of the company.

-A key question is whether the investors have liquidation preferences that give them their money back or a guaranteed return before the founders get anything.

A 1x liquidation preference - meaning the investors get their money back first - is common.

-If the startup raised $1M at a $4M post-money valuation with a 1x liquidation preference and then sold for $1M, the investors would get all $1M because their preference says they get their investment back first. The founders would get nothing.

If the startup sold for $2M, the investors would get their $1M back and the other $1M would be split among the founders.

(I'm ignoring the case of participating preferred, where investors get their money back AND their percentage of the company from the rest.)

A startup usually has to sell for at least its post-money valuation for the founders to see much return. If the investors have 2x or 3x liquidation preferences, founders and employees will see little return even if the company sells for 2x-3x its last valuation. Some of the billion dollar unicorns are struggling with this.

Thus, if the startup has raised any venture money and only sold for $1M, the founders are unlikely to see much of it. :(

If you're interested in learning more about how venture investments are done, I recommend Venture Deals by Brad Feld and Jason Mendelson.

u/eatallthelipsticks · 8 pointsr/RepLadies

Ooh I watch many beauty YouTuber so favourite videos are my most beloved. Wish this could become a monthly thread!

Beauty: This month I've been really enjoying the Em Cosmetics Color Drops Serum Blush. I have the colour Rose Milk and it gives my cheeks a subtle, dewy glow. Tempted to get all the colours now!

Skincare: It's a toss up between The Inkey List Brighten-i Cream and Sunday Riley Tidal Water Cream. Also looking for a new hydrating concealer - what are your faves, ladies? I recently broke up with Tarte Shape Tape. It was just so thick and cakey on me.

Shoes: Have been wearing these TB Dior J'Adior slingbacks and while they're not the most accurate (the shape of the toe box is a bit off), they are really comfy and come in a size 42. Score!

Bag: Kudos to the ladies who shared this Ferragamo purse - it's perfect for running errands in town.

Book: Late to this party but I swallowed Bad Blood by John Carreyrou in two days and am re-reading it! Love juicy corporate scandal stories like these, am waiting to read Million Dollar Whale by Tom Wright and Bradley Hope next.

Fashion: Have been living in these GAP cigarette jeans. They're so soft and comfy.

u/TEKSTartist · 8 pointsr/surfing

I'm an artist. Basically... I paint when the surf is flat. I spend a ton of time in the water.

Before art I ran my own small web design firm. Actually, for a semester back in college I considered heading the law route as well. Incredibly happy that I didn't go that direction. All in all I've been working for myself for the past 4 years. I can't imagine going back to a structured 9 to 5. I live walking distance from my favorite break and get in the water damn near every day.

I was always told working for yourself was "too risky", but I encourage you to consider it if you're looking for something that will allow you to hit the water as much as possible. Might be getting carried away here, but the two books that truly helped me take the plunge are Crush It! and (more recently) The Lean Startup.

Happy to answer any other questions on the subject. Hate seeing people waste time doing things they hate.

u/Graphic-Addiction · 7 pointsr/trailers

In a way, she wanted you to be able to prick your finger, and with just one drop of blood, be able to get blood test results for over a hundred different diseases. The problem was you need lots of blood to test for all the things she claimed she could test for and required lots of professional lab equipment, not just a little box. There is a great book about it that goes into great detail and is a fantastic read called Bad Blood

u/Mecha_Hobbit · 7 pointsr/MGTOW
u/RothLadder · 7 pointsr/financialindependence

The Hard Thing About Hard Things!

By far the best book I've read on this topic.

Perfect as an audiobook IMHO.

u/AmIMorty · 7 pointsr/agile

this this this this this.

Scrum is not for you in this situation, /u/alookaday

Lean Startup is what you need. by Eric Ries.

u/ohai123456789 · 6 pointsr/startups

I recommend:

u/-IntoTheVoid- · 6 pointsr/AskEngineers

Great decision.

Leverage off the shelf products as much as possible. Rough it out, then refine it through iteration. Don't be afraid to hack other commercial products if it saves on development time, and is able to demonstrate functionality.

Shapeways is really good for things like enclosures and prototype parts. It's expensive if you need to print large items, but they print in a variety of materials, and it will result in a professional looking prototype. If ergonomics or mechanical parts are important to the design, buying your own 3D printer might be a worthwhile investment.

While you're working on the prototype, start considering what business strategy you're going to use. I found books like The lean startup helped, and it might change the way you approach the prototyping phase.

u/treelovinhippie · 6 pointsr/Entrepreneur

If you want to build something that scales, something that can change the world, then the best bet is to build something online. It's difficult, but you're only 15 so you've got a lot of flearnings (failed learnings) ahead of you.

Learn to program here, here or here.

Learn about the lean startup:

Read this and this.

Fail fast, fail often.

u/psmith · 6 pointsr/options

I started with Options as a Strategic Investment

edit: formatting

u/TitanApe · 6 pointsr/options

Options as a Strategic Investment was recommended to me as a good book to build an Options foundation on. I'm still working through it but so far, I have to agree. It covers the different strategies in detail. Giving you the what, why, and when to use them.

u/ChronoGawd · 6 pointsr/IAmA

My mentor in San Francisco is always railing me on "LEARN TO CODE." I'm okay at coding, and yeah I guess it would help if I was amazing at it... But there are plenty of start-ups with not coding founders. But they are always tech, or industry specialist founders. Never just a guy with an idea.

I am pretty well connected, so I asked a friend of a friend to connect me with an owner of a huge marketing agency, that decided to invest in the company and partner with me. I would say though, never asking for money is kinda the best way to get money for 2 reasons:

  1. It lets them come to you and ask you to invest, rather than you convincing them... so if it's a really good idea, then you know. You can never trust friends and family (also, I really don't encourage family funded companies... most the time it's bad).

  2. No one invests (any decent amount of money) out of pity... especially an angel, and it's really hard to ask for money when you have no product, or no revenue, or no experience. So it's best to give the person you end up meeting, a really solid pitch, and play kinda hard to get. I told my investor "we are raising x amount of dollars for investors." That was it, I didn't ask him, I didn't tell him his stake, nothing. I left it open. He ended the meeting with, "I really want to invest, email me." So I did.

    Read, Venture Deals (linked below)... kinda says the same thing, don't sound desperate. But that's my opinion.

    I'm more than happy to sign an NDA, or whatever you want, and give you my honest feedback if you PM me. I have no time to steal other peoples ideas ;)
u/foolsgold345 · 6 pointsr/uchicago

Have you tried emailing them?

A lot of those questions will probably be answered first week during info sessions, but my understanding:

  1. Not too sure how MC and TBC differ (I’m in neither)—I think Blue Chips does due diligence on individual stocks within a sector and then invests an alumni gift diversified among whichever stock pitches pass a quarterly review. MC I think focuses more on educating members on quantitative finance and trading strategies. I think both would prepare you well for a career in finance (I-Banking, Quant Trading, or anything else)
  2. MC states on their website that no prior finance experience is required so I can’t imagine it’s too hard (and personally I like the accessibility aspect), but you probably need to be familiar with like what an option is for example. TBC is one of the more selective clubs on campus, and yeah like a poster said it seems exclusive or whatever, but that’s also partially the fault of so many students wanting to do finance/consulting after undergrad. Don’t get caught up in prestige tho—just because a club is more selective doesn’t mean it is better (it might just be smaller) and there are many other clubs & classes besides TBC and MC that also teach finance on campus.
  3. If you read Rosenbaum and Pearl you’ll be fine for TBC (note that you don’t need to buy the textbook, it’s available free as a PDF all over the internet just google it)—understand the principles and technicals of value investing. Not sure if this would be overkill for MC, but it wouldn’t hurt ofc.

    Since you asked for worthwhile info: at info sessions ask current RSO members what they want to do after graduation. The more members who can definitively answer you, the more likely it is that the club has helped them define their goals and to some extent put them on the right track to achieving it. Just my two cents I suppose.
u/artsynudes · 6 pointsr/marketing

For social media you should check out different company blogs. Those are really helpful. I like the Buffer and Hootsuite blogs a lot.

But books are way better than online websites

For marketing you should read Traction by Gabriel Weinberg

Ryan Holiday's Growth Hacker Marketing and Trust Me, I'm Lying are insanely informative and fun to read.

u/twiifm · 6 pointsr/stocks

This is wrong. Shareholder maximization as legal obligation is a myth. Lynn Stout who is an academic legal professor wrote about this. The corporation is under no legal obligation to do such a thing

u/RockyMcNuts · 5 pointsr/SecurityAnalysis

It's OK to put in 1% as a learning experience.

A professional investor would typically put in a somewhat larger amount if there is a real edge.

One approach is the Kelly criterion, which says that if you want to maximize the growth rate of your portfolio over the long run, the amount to invest is edge/odds. In other words, if you have a big edge you invest more, if the risk/volatility around that edge is high you invest less.

However, even assuming you actually know the edge and odds accurately, the Kelly criterion position size takes a LOT of risk and volatility to maximize your growth rate. In general you would have an x% chance of losing 1-x% of your entire stack at some point in the future, ie a 50% chance of losing 50%, a 10% chance of losing 90%. Nevertheless, if you lived forever, that's the risk you would want to take to maximize your growth rate.

On the one hand, the Kelly Criterion, the long run persistence of an edge in equities in the form of the equity risk premium, and an understanding of human psychology all suggest that people don't really take enough risk.

There are 2 very good and a few not-so-good reasons to take less than the Kelly-optimal risk.

The first is you don't live forever, and it's perfectly rational to give up a big chunk of the growth rate for a MUCH lower risk of blowing up and impacting your lifestyle and opportunities of your loved ones.

The second, which is most important, is that you never really know the edge and the odds, best you have is a guesstimate. And if you take even a little more risk than Kelly-optimal, you will fall prey to the gambler's curse. Consider what happens if I give you a coin-flip where I give you 5x on your money when you win. If you bet all your money on each flip, you are guaranteed to go broke. Bet even a little too much, and you magically turn a huge edge into a guaranteed big money-loser.

But most people never even approach Kelly-optimal betting. They are risk-averse, and extremely loss-averse. Pro money managers could never tolerate the swings involved.

Warren Buffett put something like 40% of his portfolio into American Express in 1963. His view of value investing is to invest as if you have a lifetime 20-hole punch card. Every decade-ish long market cycle, you will have a few really great opportunities. Invest so at the end of your lifetime investing career, you'll have accumulated 20-odd meaningful positions in really great companies.

It's worth pointing out that EVERY time Buffett has underperformed, there has been a litany of articles about how he has lost his touch. Partly it's because it makes interesting copy, and people love to build heroes up and tear them down. But partly it's because the game involves taking risk and sometimes pain in the short run. And non-investors don't get that. You're an idiot if you underperform in the short run. Value investing works in the long run because it's hard and inflicts pain in the short run.

For the apprentice investor, it's even harder. So it's important to keep bets no larger than your personality can comfortably withstand. If 1% is it, that's what it is. Don't look for approval from anywhere else. It's good that you are erring on the low side...a lot of people get overconfident and then blow up, or blow out a good position because they can't stand the pain when they are down.

Over time, you want to get more comfortable trading closer to a Kelly-optimal size, without going over the edge of your personal pain threshold. As a small investor, you have some disadvantages in information flow, resources to apply to investing, but you have a big edge: the only person you need to please is yourself. You don't need to do a goddamn thing if you don't want to, you can be opportunistic and you can take as much or as little risk as you like. Personally, playing poker helped me a lot ... you get an intuitive feel for how often you're going to lose when you have the edge, and get comfortable betting big when you have that edge, because you know in the long run it's going to work out.

Also recommend William Poundstone's Fortune's Formula, which is an awesome read on Bell Labs' Kelly and Shannon, who invented information theory, and applied it to investing along with MIT colleague Ed Thorp, who invented blackjack card-counting and started one of the first, most successful hedge funds, and the occasional mafioso and degenerate gambler.

And you won't go wrong reading all of Buffett's essays and letters.

[TL; DR] Bet small while you're learning. Get comfortable with taking risk when you really know what you're doing and have an edge. Learn the Kelly Criterion. Read Warren Buffett. Play some poker.

u/YOLO_SWAG_FO_JESUS · 5 pointsr/investing

Many individual stocks drastically under-perform the broader market index (e.g. S&P500, Russell3000). Historically, most of the growth in the market index comes from a select minority of "elite" stocks.

Many stocks fail. A minority hit it big. This is a deadly combination for investors whose strategy is to pick individual stocks. In fact, many mutual funds that pick individual stocks will underperform the market index in the long run when net of fees.

As an investor, you should make a choice about your own strategy:

  1. If the odds don't scare you and you want to be an elite stock picker like Buffett, then you have to learn the principles of valuing assets. Some people have had tremendous success with this type of strategy. Many have failed. A reasonable introduction is this book
  2. Instead of individual stocks, you can fill your portfolio with low-fee market indices. If you get a fancy enough broker, you can diversify the portfolio with indices that represent many different types of loosely-related assets (e.g. stocks, bonds, commodities, currencies). That's a lot more exposure than picking a few tech stocks.
    Whatever you decide, best of luck!

    For more general financial advice: Don't risk money you can't afford to lose. Buffett's wealth is the result of many years of respectable, constant growth. Large losses are very difficult to recover from and can ruin years of previous growth. To get rich you have to find a reliable strategy that compounds!
u/Iamnotpretending · 5 pointsr/startups

Obvious answers for engineers are tech infrastructure --

Web App: AWS/Heroku

iOS: Developer Account

Have you guys run a company/startup before? The best thing you can do is invest in mentorship and advice. Generally accelerators seem to be heavy on pitch building and raising money but light on actual 'how to run a business' advice.

How about 10 hours of legal consultation from a firm in town and basic incorporation fees? Supplement with your local Small Business Administration office for more general business advice.

Some great startup textbooks:

Startup CEO - Matt Blumberg

The Hard Thing About Hard Things - Ben Horowitz

Venture Deals - Brad Feld

Do More Faster - David Cohen

u/zootam · 5 pointsr/cscareerquestions

>but series A would be happening soon and it could be my last job and blah blah

>but now I feel unhappy about the pay, given expensive cost of living etc. and plus my peers are making twice as much.

the people who do this aren't the same people who will reward you with a good equity deal or a sizeable stake of options.

Read this thread

and this book carefully.

Don't get your hopes up on the options, that is a long, long road and long time away from seeing anything, likely a loss too.

IMO don't bother renegotiating for more options.

The safe bet is to get a solid salary, and it sounds like they're treating you like crap. Consider looking for another job.

u/unclethickdick · 5 pointsr/startups

I recommend reading Venture Deals by Brad Feld

Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

u/apsingh4 · 5 pointsr/venturecapital

A classic venture basics book is Venture Deals by Brad Feld, who previously co-founded Techstars.

u/Help_Quanted · 5 pointsr/excel

As somebody who recently did exactly what you are aspiring to do, there are a few resources I would recommend.

  • Macabacus - learn everything on this site. Download the models, use them, learn how they work.
  • Breaking Into Wallstreet - same with the above.

    Learn everything you can about the three financial statements, how they flow into each other, and how to forecast each major line item. Any solid investment banking book will help with a lot of this, I recommend this one.

    VBA is nice, but not necessary. I'd much more recommend knowing how to answer:"If I have 100 million in EBITDA and I subtract 10 million from Depreciation and Amortization, how does that impact Net Income, what changes in your balance sheet, and how does that flow through to the cash flow statement?"

    But even more importantly in banking is your personality and attitude. You're being interviewed mostly to see if your coworkers can tolerate you for 60+ hours a week, as they're more likely to spend more time with you at work than they are at home with their families.
u/chinese8 · 5 pointsr/venturecapital

If I were you, These are some steps I would take to increase my odds of getting a VC job assuming you are new the field and don't have $$ you can afford to easily lose.

A- No experience, little to no money
1- Read at least 5 books about the industry
2- Listen to podcasts and watch YouTube videos with VC interviews and teachings
3- Networks with VC
4- Land a job
5- Make money
6- Become a professional VC

Books to read
1- #Breaking Into VC - Bradley Miller

2Done Deals

3-Essentials of Venture Capital

4- Venture Deals

5- The Business of Venture Capital

Podcasts and radio to listen to
1- Angellist radio
2 - 20 Minutes VC with Harry Stebbings
3- Bloomberg radio
4- Investors archives series on YouTube

Networking with VC
You can go on VC firms websites, find some VC partners you admire and email or call them to pick their brain.
You could also attend VC meetings or pitc competitions if you have access to.

These first steps will increase your chance of getting a job or at least an internship leading to a job.

In terms of making money, this is a personal decision up to you. VC firms themselves are funded by Limited Partners such as pension funds or school endowments. So they are pretty much investing other people money in most cases.

All these steps apply if you want to be a professional VC in a traditional sense, a job like one would imagine an investor banker on Wall Street or a doctor working in a hospital.

B- If you have the knowledge and the money likeChris Sacca

Depending on your income, you can start right away and become a VC. If you have money, you can invest in any business venture you want and start practicing your craft. You wouldn't necessarily need to join a firm. You can even start your own firm if you're loaded.

In either case you need to have a deal flow (investment opportunities) and be able to do due diligence. VC is a calculated investment not a lottery.
You would also need a great understanding of the ecosystem of business venture including the relationship between VCs, entrepreneurs and the business opportunities/markets.

Go ahead and become a VC, you do need to get permission from anybody. If you're hungry enough figure it out and GO FOR IT.

u/romym1 · 5 pointsr/Entrepreneur

Apart from the four steps to the Eppiphany, this is another one:

Some good tactics to validate early early need.

u/rafaelspecta · 5 pointsr/smallbusiness

If you are going for a internet business or any product-oriented business here a are the best books


"The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses" (Eric Reis) - 2011

"Running Lean: Iterate from Plan A to a Plan That Works" (Ash Maurya) - 2010

"Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days" (Jake Knapp - Google Ventures) - 2016


ALSO GO FOR (these are the ones that started organizing the Startup world)

"The Four Steps to the Epiphany" (Steve Blank) - 2005

"Business Model Generation" (Alexander Osterwalder) - 2008

u/johgo · 5 pointsr/startups

Here are my top three:

  1. Running Lean (

  2. The Lean Startup (

  3. The Startup Owner's Manual (

    You may want to read them in reverse order (3, 2, 1) as Steve Blank influenced Eric Reis who influenced Ash Maurya -- but I really think Running Lean has more practical / applicable insights.
u/blueseasailor · 5 pointsr/booksuggestions

Bad Blood by John Carreyrou is an excellent investigative book on Theranos.

u/sm4k · 5 pointsr/msp

Beyond "one that pays on time and never calls," this isn't really something anyone can answer for you, because what's ideal for me isn't necessarily ideal for you, isn't necessarily ideal for the next guy. It's going to boil down to what vertical you want to work in, what kinds of budgets you want to work with, how many users you guys can handle, etc. I would recommend picking up The Pumpkin Plan (I got my first copy of it from my local library, so check there) and running through the exercises in that book. It will help you identify who you have now that's a great fit and how to use your existing relationship with them to hone your business to appeal to more people just like them.

u/derpetina · 5 pointsr/australia

There was an interesting take on this in The Black Swan, where the author gives you an alternative reality situation, where an FBI agent acts on the indications of a plot to fly jets into skyscrapers and successfully advocates for reinforced cockpit doors in all planes and increased screening of carry-on baggage. In this alternative reality, 9/11 did not happen. Is this guy a hero? No, he's the pain in the ass who wasted millions of airline money and inconvenienced millions of passengers by forcing them to get to the airport earlier. But the fact is that 9/11, like any terrorist attack was a Black Swan: a highly improbable event with three principal characteristics:

  • It is unpredictable;

  • it carries a massive impact; and,

  • after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was.

    It is impossible for us to know exactly how effective our security forces have been at thwarting any attacks, because it is counter-productive for them to reveal sources and methods. Which makes it awfully convenient for the Government to drive through increased police powers.

    What I don't understand is why ASIO needs immunity from killing in self-defence, or why we need further laws to lock people up for advocating terrorism, when existing laws seem to be adequate.
u/AnthonyHilton · 5 pointsr/Accounting

Honestly, the book I most often introduce would be this: Financial Shenanigans: How to Detect Accounting Gimmicks & Fraud in Financial Reports, Third Edition

Great introduction into the workings of earnings management in its various forms, with real world case studies to show how it was performed.

u/shaansha · 5 pointsr/Entrepreneur

I love the crap out of books. One of life's greatest joys is learning and books are such an excellent way to do it.

Business books you should read:

  • Zero To One by Peter Thiel - Short, awesome ideas and well written.

  • My Startup Life by Ben Casnocha. Ben's a super sharp guy. Learn from him. He started a company in his teens. He was most recently the personal 'body man' for Reid Hoffman (founder of LinkedIn)

  • The Lean Startup by Eric Reis - Fail fast and fail early. Build something, test, get feedback, and refine.

    Non Business Books (That Are Essential To Business

  • Money Master The Game by Tony Robbins - I am a personal finance Nerd Extraordinaire and I thought Tony Robbins was a joke. Boy was I wrong. Hands down the best personal finance book I've ever read. Period.

  • Meditations by Marcus Aurelius. Ever seen Gladiator? This is the REAL Roman Emperor behind Russel Crowe's character. This book was his private diary.

  • Man's Search For Meaning by Victor Frankl - Hands down one of the most profound and moving books ever written. Victor was a psychologist and survived the Nazi training camps

    As a way of background I have newsletter where I share proven case studies of successful entrepreneurs. I outline step by step how they made money and got freedom from their day job. If you’re interested let me know and I can PM you the link to the newsletter or if you have any questions.
u/intertubeluber · 5 pointsr/startups

This post is a succinct but uncredited summary of The lean Start-up by Eric Ries:

u/Lavender_poop · 5 pointsr/marketing

I have a few, not all specifically about marketing but related to business, growth, customer experience, etc.

u/FeetSlashBirds · 5 pointsr/gamedesign

This is a common trap for designers ( all designers, not just games/software). When you're making something new you making some several assumptions about what your audience wants to play (or is willing to play), you even make assumptions about who your audience is. You have to validate these assumptions to figure out if you're on the right track.

I would highly recommend this book specifically because it talks about designing ways to validate all of the assumptions you're making about your target audience and the things they want. If you're not careful you can spend months and months working on a product that nobody wants. If nobody wants to play your game then its better for you to figure that our as early in the development cycle as possible. It'll give you a chance to tweak your design or give up and try out your next idea.

Don't judge the book based on the title. The ideas can be applied to any project.

u/drtrave · 5 pointsr/Entrepreneur

Your question is very important. Especially for early stage or even first-time founders, who don't have the right support network yet. There are many more resources like Facebook groups, and youtube channels that you can leverage to learn more about entrepreneurship, specific skills, and industries. Let me know if you're looking for something more specific. I'd be more than happy to give you additional pointers.


Here is a list of resources that I found very helpful on my journey:



Reddit: I was impressed with the quality and depth that you can get by asking meaningful and targeted questions in the right channels such as r/entrepreneur and r/startups.



All of the podcasts provide a great learning experience through case studies, founder interviews, and startup pitches. Believe me when I say that whatever challenge you're having someone more experience can very likely help you.


  1. Jason Calacanis: this week in startups

  2. Tim Ferriss: The Tim Ferriss Show

  3. James Altucher: The James Altucher Show



    Launch Ticker News: One of the best newsletters out there that captures the latest tech and business news sent to your inbox several times per day.



  4. Andrew Chen

  5. Entrepreneurship Unplugged



  6. Roger Fisher: Getting to Yes

  7. Dale Carnegie: How to Win Friends and Influence People

  8. Dan Ariely: Predictably Irrational

  9. Eric Ries: [The Lean Startup] (

  10. Noam Wasserman: The Founder's Dilemmas
u/Karpuz12 · 5 pointsr/startups

This should help you with number 1


Book: The lean startup

u/ttg314 · 5 pointsr/finance

> whoaa why has my tutor been telling me to discount each expense per year then add them up then discount the total!

Fire your tutor, lol. That makes no sense. You come up with the FCF first then discount it. I mean, I guess you can do it his way but it's stupid. In a real model your going to have so many inputs you would need to discount. Read Valuation. Then you'll actually know why it works that way and it'll be much easier. It's a pretty big book so for this topic so you'll only need to read up to Chapter 6.

Tip: Read the whole thing. It'll do you good.

u/WizardOfNomaha · 5 pointsr/investing
u/Leviathan97 · 5 pointsr/options

Hey, you may not have the capital to do serious investing, but don't say you're too young! It's awesome that you are learning about this stuff at a young age, and it will serve you well when you do have the money to invest.

This isn't the easiest book to read (it's over 1,000 pages), but Options as a Strategic Investment by Lawrence McMillan is considered the bible of options trading, and it will give you a deep understanding of all the basics. You'll still need something else to show you how to put it all together when you're ready to begin trading, but reading this book will build a solid foundation.

u/Kemah · 4 pointsr/AskWomen

Been loving the responses so far! My own preferences have been changing, and I've been reading a lot more non-fiction than I used to. It has really opened the doors to a lot of books I would not have considered reading before!

On my reading list:

The Unthinkable by Amanda Ripley - this is what I'm almost finished with now. It has been a really insightful read on how little prepared society is for disasters, and the steps we should take to help fix that.

The Gift of Fear by Gavin de Becker - I've seen this mentioned on reddit a few times and it's in the same vein as the book I'm currently reading.

Full Dark, No Stars by Stephen King

The Boy Who Was Raised as a Dog by Bruce D. Perry

The Lean Startup by Eric Ries - I'm currently working in the startup industry, and have read similar books to this.

The Hard Thing About Hard Things by Ben Horowitz - same as the book above. This is currently going around my office right now so I should be reading it soon!

The Body Keeps the Score by Bessel van der Kolk M.D. - this was recommended to me by a friend when he learned I was reading The Unthinkable and The Gift of Fear. Honestly really looking forward to reading this one!

On Killing: The Psychological Cost of Learning to Kill in War and Society

Books I'd recommend:

Blink by Malcom Gladwell - all about the subconscious mind and the clues we pick up without realizing it. Pretty sure reading this book has helped me out in weird situations.

Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance - amazing read about how Elon Musk works and the person he is.

The Circle by Dave Eggers - just don't watch the movie :)

u/moojo · 4 pointsr/AusFinance
u/race_kerfuffle · 4 pointsr/startups

You should read The Lean Startup by Eric Ries before you waste your money.

Edit: Also I have no idea what an app developing calculator is and there's no way it's correct.

u/usernamesospetto · 4 pointsr/italy

Ciao, libero professionista nel giro delle startup da circa 6 anni qui, in ambito marketing digitale. Per esperienza diretta ti dico di diffidare dal 100% delle persone che orbitano attorno al così detto startup show business. Tutti quelli che sono in questa bolla sono dei fuffari con la passione per il raggiro. Stai lontano dai premi, stai lontano dagli aperitivi di networking, stai lontanissimo dai programmi tv e da tutti gli eventi fuffa del settore. Se vedi qualcuno che ti vuole vendere un corso online offendilo, anche pesantemente, lui saprà il perché. Detto questo ti posso consigliare questo:
Leggi. Leggi soprattutto in inglese. Ti dico che un buon punto di partenza è questo post qui. Poi ti consiglio qualche libro su lean startup tipo questo, questo e soprattutto questo. Poi ti servirà qualcosa per il business plan. Su questa materia ho letto solo un libro che parla di casi di studio e non te lo consiglio (una versione di questo qui), ti conviene leggere qualcosa di più accademico prima per capire come sono fatti questi documenti. In più ti servirà qualcosa di tecnico sul settore in cui operi. Ci sono decine di libri per ogni settore, basta cercare.
Fai. Inizia da quello che puoi fare: puoi iniziare da qualche schermata dell'app se il tuo modello di business ne prevede una, dal documento di analisi funzionale, dal business plan, da una demo del prodotto fisico che può essere commercializzata: insomma inizia a fare qualcosa che sia connesso al tuo modello di business. Scarta l'ipotesi sito web con annessa presentazione di qualcosa che non esiste: lo fanno tutti ed è quello che insegnano a fare nei corsi di fuffa. Prima fai qualcosa e poi dopo lo presenti. Questo fatto che le cose prima si fanno e poi si dicono ricordatelo sempre: il settore è pieno di gente che dice "facciamo, implementiamo, vendiamo" e intende "faremo, implementeremo e venderemo".
Costruisci un team. Parla del tuo progetto con qualcuno, inizia a stabilire relazioni. Se hai un profilo tecnico trovati uno che sa vendere, se sai vendere trovati qualcuno che programmi. Se non sai vendere o programmare trovati uno che ha tanti soldi. Ricordati: per fare una startup hai bisogno di un team perché non potrai mai fare tutto da solo. Ricorda: sono le persone che fanno le imprese e la componente umana nei gruppi di lavoro sotto la decina di unità è fondamentale. Non prendere a bordo parenti, non prendere persone tossiche, non prendere amici, non prendere il primo che passa. Una buona idea è partire da colleghi o, ancora meglio, ex colleghi.


u/Sherlocked_ · 4 pointsr/IWantToLearn

I read “the only investment guide you’ll every need” a few years ago for the same reason. I think it’s a great highlight of all the different ways to invest. Also of course the buzz wordy thing is crypto. So if you feel compelled to do that start off very very small until you know what you’re doing and only invest what you can afford to lose.

u/tech-mktg · 4 pointsr/startups

A book I haven't read but is suggested all the time in threads like this is Venture Deals. You might consider picking up a copy and reading it so you'll know more about what the logistics would look like if this individual (or another in the future) does want to make an investment.

u/DennisTo · 4 pointsr/Entrepreneur
  1. Reddit is not a substitute for attorney who can prepare shareholder agreement which would cover your unique situation.

  2. Having partners and shareholders is more serious then marriage. You can't take someone's equity away for non-performance. You may enter decision making paralysis because you can't reach consensus etc. LLC might not work for all cases and you might need C-corp which is more complicated, and so on. Consider whether your website has that much potential to cover for all that administrative burden.

  3. If you can avoid having equity partners - do so at that stage. Structure commercial agreement for services and commission, performance based compensation. Make sure IP is always transferred to your LLC. If this is not enough for your friends - make option plan which are conditionally vested based on performance.

    Giving away equity is easy. Restructuring later when you understand each one true individual contribution is complicated and is a major stress.

    If you believe you're really on to something with your website, spend a weekend reading some book on how corporate law works and find a reasonable corporate attorney to help you structure your shareholder agreement. you may skip all chapters related to VC deals
u/dewayneroyj · 4 pointsr/venturecapital

One of the greatest books on everything VC is Venture Deals .

u/ilikethecaps · 4 pointsr/politics

No it's not. There are tons and tons and tons of resources / information available online for what i-banking is, how it works, how to break in, interview guides, compensation information, which banks are the "best", bulge bracket vs. boutique, when recruiting cycles take place, etc.

I mean go to the forums at if you're curious, or, browse investopedia.

There are books available detailing exactly what investment bankers do and how they do it-- like this book written by bankers:

I-banking is incredibly transparent. Politicians / the media make it out to be some Illuminati / conspiracy industry.

u/walnut_gallery · 4 pointsr/userexperience

Do you have an experienced designer/prototyper/PdM on hand? At this stage, you really shouldn't be putting anything down into code. Validation through testing and quick iterations are key. This parable, if it applies to you, may be a good read. Here's his book on running lean that should be invaluable if you don't have an experienced designer on hand. Much of your business model can be recreated manually (cheaply) for validation purposes. I wouldn't write a line of code until the business plan has been validated via the lean canvas approach.

I would nail down your target consumer a bit more than just 18-50yo women. Start thinking about the women who need and will pay a premium for on-demand personal care products. What do their day jobs look like? Salary? Viewpoints? At what point or scenario would they use this product? What is the user persona? My guess, based on past work experience, only, is that your target market is probably something like 25-35yo professional women who make $90k/yr-$250k in major cities like NYC. They likely already have such services as Amazon Prime, Caviar, Uber Eats, and shop at places like Sephora and Bloomingdales.

Instacart is probably a close competitor since they allow users to buy personal care products through CVS and Costco same day. But you'd have to examine your business model of working with contractors to do the shopping or shipping directly from the source.

Best of luck!

Edit: "IT man" lol are you a pill woman?

u/n8dog · 4 pointsr/Entrepreneur

I've been running my own businesses since 2005, first with Inkling and now with Draft.

No matter what you do you'll encounter competition. There will always be someone bigger than you who has more money and who customers already use. How are you going to deal with that? How are you going to out innovate? How are you going to get them to switch?

The best books on this subject that have influenced what I've done are:

  • Something Really New
  • The Pumpkin Plan
  • Blue Ocean Strategy

    These books address how you can look at the current products and processes your potential customers have so you can begin innovating.

    In a nutshell, start looking at process you or your customer is involved with. What steps are in that process? Now how can your product or service combine or eliminate those steps. There is where you're going to find innovation and a way to help people save money or time.

    But, more importantly than these books, start making something this week that will help you. Take one of those ideas and figure out the quickest thing that will possibly help you or your customer. I recommend starting with yourself as the customer. It's so much easier.

    Start with a spreadsheet or Wufoo form if you have to. Once you have the smallest thing that actually makes your life easier, now go try and sell it. Try and sell it to your friends. Email some people. Take out a Facebook/Google ad. Start teaching people on a blog and forming an audience. Get them to try and buy your thing.

    I've been building Ruby on Rails applications for over 7 years. I'm very good with it. But I'll still try and start a new business by taking the smallest step possible. I'll start by selling a manual service before I build stuff, because the process helps me learn so much.

    Before Draft, I was trying to see if I could create a tool to help people collect Beta users better. But instead of selling a tool, I sold a service: "Let me collect Beta users for you." And I sent people to a Wufoo form to pay me and add their info. And I got sales. With those initial customers I figured out what works and doesn't work when trying to get Beta users. And that data led me figure out I didn't want to be in the business after all. And I moved onto another project.

    You need data about your ideas as fast as you can get it, so you don't waste your life on the junk.
u/mikenseer · 4 pointsr/Entrepreneur

Great suggestion!

And to add onto this awesome reading list, here's a book that's full of actionable takeaways: [Traction by Gabriel Weinberg and Justin Mares] (

u/wakeballer39 · 4 pointsr/Entrepreneur

I would highly recommend reading the book Traction by Gabriel Weinberg. It is a very easy read and is basically a manual for launching products. Very tactical and you will learn a lot. Not all of them will be specifically applicable but at some point in your product cycle they will be.

It goes through 19 different possible marketing channels. Targeting blogs, Publicity, Unconventional PR, SEO, Social Ads, Offline Ads, Content Marketing, Email Marketing, Viral, Engineering as marketing, Business Dev, Sales, Affiliate Programs, Existing Platforms, Trade Shows, Offline Events, SPeaking engagements and community building.

u/jpeek · 4 pointsr/intj

You can't prove God doesn't exist. Just studying how a cell reproduces makes you think, could there be something or someone behind all this. Where did all this begin and how did it start? We have no way of knowing. So then the question is do you declare God doesn't exist and is a figment. Or entertain the possibility that your knowledge and experience are truly limited and we are weak beings.

Pride in oneself and knowledge is a very dangerous thing.

edit: This is a good book to read on the impact of the highly improbable

u/s1gmoid · 4 pointsr/dogecoin

That's nice to hear... Anyway, what I'd consider a very relevant reading from a Dogecoin perspective is Lean Startup by Eric Ries.

What has happened with Doge is that it has, so far, failed to make the jump from early adopters to mainstream consumers. Which is a bigger problem than with any other coin, as pretty much the mission statement of Doge is to be a friendly crypto, a "crypto of the masses". So Doge has so far failed its primary mission statement.

Thing with early adopters is that we're forgiving. We use google. We're techies and hackers, and can do hacks. A developer with an early adopter mindset might completely misread the priorities of a mainstream consumer.

I remember asking about the MultiDoge instability here, and an experienced shibe said that MultiDoge shouldn't really be used, and most shibes get by with an online wallet and paper wallets... Well that's nice and all, but that isn't what's written on [].

And you might say "who cares what is written there", but the fact is, the mainstream consumer cares. The mainstream consumer cares about stuff like missing icons, like being "recommended" a download that doesn't work absolutely seamlessly, like the "About" tab of Core still saying Litecoin (might have been fixed since, been a while since I saw that), etc.

They hear about Doge, think Doge is awesome, go to, and for reasons such as pointed out above, quickly decide it's either "not ready yet", or "is abandoned", and we lose them for good.

u/DoctorPoopypantz · 3 pointsr/personalfinance

"Security Analysis" by Ben Graham.

Also this is one of my favorite books. I've read it many, many times.

Never gets old.

u/klausshermann · 3 pointsr/StockMarket

read more from Aswath Damodaran, he's one of the most highly regarded equity valuations experts. In addition, read the news from a reputable source (WSJ, FTs...) multiple times every day.

Be patient.

u/pxld1 · 3 pointsr/finance

For a general Damodaran text, consider Investment Valuation

u/jrgifford · 3 pointsr/SiliconValleyHBO

Something that I have not personally read (next on the list!) but is on the recommended reading list for a startup incubator I'm involved with is the "Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist" by Brad Feld.

u/alreadywon · 3 pointsr/startups

I have never personally accepted equity funding.

It seems like you are new to learning about VC. i'm not an expert, but I do know a bit. Let me try to help clear some things up.

firstly, if you are interested in learning about venture capital and the terms in VC term sheets (the word we use instead of "contract") you MUST read this book.

which includes a sample term sheet in the appendix, but more importantly, it explains everything on the term sheet in plain english, and then goes into the economics of VC, negotiating, and more.

you can see sample term sheets here.

Term sheets do not spell out when and how a founder leaves a company, or any sort of exit strategy as you defined.

Accepting VC is not an agreement to sell your company. Its an agreement for equity and usually some board seats in exchange for money.

Now, the VC can only get paid in a couple of ways. Either a liquidity event, such as an acquisition or an IPO, or depending on their agreement they can sell their equity back to the company or to other people. (i don't know how common the latter is)
So, the VC expects you to exit in some way, and since accelerators take equity as well, they also only get paid in a liquidity event (or the secondary market, as i explained above as selling equity back to the company or other people).

thats as far as it goes for an "agreement to sell the company".

also companies aren't really ever "finished" being built. Is Ford finished? Facebook? IBM?

u/askglockking · 3 pointsr/startups

I know you mentioned video, but Venture Deals is a great book outlining complexities.

u/silkymike · 3 pointsr/startups

i'm not quite a CFO but i do work in tech / at a startup / in finance. i can give a quick list of stuff I'd recommend to someone making the jump:

  • Kind of a no brainer (and judging from your analysis on #1, this probably won't be an issue) but you should be familiar with the VC/ funding/legal side of things. You can be the most valuable person in the room if you like slicing through a term sheet. i'd recommend Brad Feld's Venture Deals to get your feet wet. From a more macro/ company building level, Bussgangs Mastering the VC Game is a nice, light read.

  • Again, probably why they're hiring you, but strong financial modeling skills are important. Being able to do the historical accounting/ cash analysis and then quickly turn that into a forecast grounded in some business logic is essential. You're going to be making shit up sometimes, but I think everyone is to some degree in early stage tech.

  • I'm not sure the size of this company, but it's probably small and you'll probably end up dealing with/managing a lot of unsexy stuff. Running payroll, administering benefits, getting a 401k set up is all very painful but part of building yourself into a real company that can hire top notch talent. of course you can hire some/most of this stuff out, but it will probably be your problem at the end of day.

  • again, not sure what kind of team you're leading, but dealing with the accounting side. judging on the 2 year timeline, you'll probably be due for your first Audit and have to lead a few 409a valuations. deal with taxes/whatever else comes up.

    i think great CFOs for early stage can run the finance side but also kick in with the Ops stuff and have a good handle on product. You're more of the grease, and your job is to keep things humming and get out of the way to let people build.
u/BroasisMusic · 3 pointsr/Entrepreneur

First, I recommend buying and reading this book if you haven't. It's more geared towards raising funding, but the discussion on the term sheet and earnouts alone is worth it:

Second, it really sucks that there's almost no cash in the deal. From what I understand, the company will sell for $Z in total, $X in cash and $Y in earn out tied to staying with the company and meeting performance goals. Obviously it's in the buyers best interest to have $Y be the largest it can, and it's in the sellers best interest to have $X be as large as it can. But from what it seems there's almost no cash in the deal, which would make me wary from the start.

Personally I don't know if I would ever entertain an offer of <30% the offer price is in cash. Obviously the terms of the earn out matter, but I'm assuming this is an asset deal, not a stock deal - in which case you're still saddled with the liability of the original business in the future and the acquiring company gets tax breaks on the larger the 'earnout' portion - both reasons to argue for a larger cash portion.

Have you thought about seeing if there are any other large players interested in buying your company? From my chair the quickest way to a favorable offer would be to pit two competing companies against each other for yours.

u/ClipIn · 3 pointsr/pelotoncycle

Well shucks, glad it was helpful to someone! Before I moved to the corporate side, I was an equity research analyst. So I was the guy writing these reports. I covered another sector though.


  • Aswath has a plethora of good (and free) excel models and finance material, which he both teaches from and posts online for free at his Stern page here:
  • Detailed modeling courses, including topics applicable to PE, are usually taught by Wall Street Prep or Training The Street. Some of the instructors for those companies also adjunct teach at NY-area business schools, so there's a chance you could always drop in on one of those. Most of the materials from each have leaked various places online.
  • All the wall st banks either hire WSP or TTS to teach their incoming classes, or have their own structured programs and fly in chosen professors. But they're all teaching toward the same topics covered by the companies above.
  • There's various popular books like "Valuation" or "Investment Banking" that are crazy detailed and personally, incredibly boring.
  • I think most people would be better served by talking with folks in the VC or PE space, and dipping their toes into specific areas of interest much the way Aswath, his blog, or the CFA Institute's refresher material does.

    If you're smart, and esp if experienced like yourself, most any textbook will be painfully boring. And I mean really, really, painful and uninteresting save for small sections of sparse chapters.

    I think Aswath has the most free models, good templates and instructional models can be found from WSP and TTS if you look hard (torrents, wallstreetoasis, etc). There's also some from google "dorking", e.g. narrow a google search by adding these terms after your search string: filetype:xls for excel files only, or for results only from schools i.e. those ending in .EDU. You can combine these too, and there's other more specific filters via Advanced Search Options. For example, this search "private equity" model filetype:xls has this LBO model on the 1st page of results:

    Good luck, and hello to a fellow wall street'er on Peloton!
u/cylon56 · 3 pointsr/investing

I see that Intelligent Investor by Graham has already been posted but that's certainly a good one. However it can be a bit dry for most readers and if you would prefer something a bit fresher I would read Deep Value by Toby Carlisle. He discusses and critiques Graham's teachings along with the strategies of other notable value investors such as Buffet, Icahn, Greenblatt and many others all in a more modern tone. It's been the bible for my own value investing strategies.

Other books to look into are:

  • Dhandho Investor by Monish Pabrai (lots of simple strategies and examples for small risk - big payoff investments)
  • Education of a Value Investor by Guy Spier (good for understanding the discipline and mental state of a good value investor)
  • Michael Lewis books such as Big Short and Flash Boys (These are less for learning investing and more for generating your own interest in finance with some fantastic writing. It's also good for learning what the reality of the markets and Wall Street are.)
u/hamthepiggybank · 3 pointsr/startups

Venture Deals is a great reference.
There is no shortage of discussion on various blogs, Fred Wilson and Mark Suster are two of the best.

For actually drafting up terms...get a lawyer. Preferably one that deals with companies at your stage and investments on a regular basis.

Valuations are market driven, it's the price that you and the investor can agree upon. Convertible notes and SAFEs do not avoid this, read this outstanding post as to why. Active investors are setting your price based on their other options.

u/BrokerChange · 3 pointsr/digitalnomad

Running Lean:

Consider it book two of the lean startup. Ditches theory and motivation for a step by step plan to launching your business.

VERY actionable.

u/oalbrecht · 3 pointsr/Entrepreneur

You may also be interested in reading Running Lean. That's been the most helpful book to me so far because it has very practical steps for launching a business.

u/alexandrawallace69 · 3 pointsr/Epstein

I don't doubt your experience of him being good boss but if you read Bad Blood him and his firm seem really sleazy. They pressured Carreyrou not to write the book, members of his firm duped Former Secretary of State George Schultz and pressured his grandson to sign documents trying to prevent him from being a Theranos whistleblower. What him and his firm did might not be illegal but it should be. Also, he joined other members of the deep state on the Theranos board which makes me concerned that he his part of the deep state.

> I think you are extremely off here.

What do you mean, are you saying he never hired Black Cube

u/scribby555 · 3 pointsr/btc

Thank you very much for elaborating. I was hoping that you wouldn't take offense at my question. I'm a heavy cryptocurrency investor and have considered stretching myself relatively thin but fortunately have enough discipline. I am currently reading the book Bad Blood by John Carreyrou which is a great story that has some parallels to what you are describing. At one point, Theranos described themselves as having positive cash flow for x-consecutive months. Which, if one were able to see everything that a major investor would be able to see, they'd know that not a penny of that was from legitimate revenue but was from rounds of investors who believed the crap being "sold" to them. I wish you the best in your financial recovery and your ability to learn from an awful situation.

u/BleepBleepBeep · 3 pointsr/CGPGrey

For the next Cortex book club, I highly recommend John Carreyrou’s Bad Blood about the rise and fall of Theranos.

u/_chili · 3 pointsr/Entrepreneur

You're thinking about it wrong. Go after bigger, better paying clients. If you're not getting better clients year after year, then you're doing something wrong.

Here's a good book on the philosophy:

If you don't want to read the book, which I highly recommend, check out this YouTube video:

u/tsqr · 3 pointsr/Foodforthought

> companies ultimately exist to serve their owners (stockholders)

Do they? Says who? We as a society allow companies to have limited liability. Shouldn't we get a social benefit in return?

Even if your narrow view is true, are the practices in this article the best way, much less the only way, to serve shareholders? My clients are often large, institutional investors, with massive holdings in a wide range of companies, including Apple. I would wager that most of them disagree that the practices in this article are clearly in their best interest, especially in the long run.

For an argument against your view, see [this book] (

u/kemitchell · 3 pointsr/TrueReddit

The article largely parrots Lynn Stout's mass-market book.

Professor Stout's view is not universally shared by lawyers or legal academics. In my experience of the legal academy and the bar, it's a small minority view, more in the nature of activism than revisionism. I still recommend the book, just because the reflex to oppose it requires checking one's rigor closer to the primary sources.

State legislatures are running long-overdue and very promising experiments in public benefit corporations. Many of those business forms are still too fresh and untested to recommend to clients, but the same was true of LLCs not so long ago.

There is certainly a lot of interest. Lay clients are asking about the structure. That and crowd funding :-)

Edit: Word choice

u/corysama · 3 pointsr/gamedev

AKA: Lean Startup

Great book. Great methodology. Very applicable to gamedev. Would recommend.

u/vendorsi · 3 pointsr/AskMarketing
  • Start with pretty much anything Seth Godin has written. Especially Purple Cow.

  • I'm a big fan of understanding cognitive issues, so Thinking Fast and Slow can help you understand how minds work.

  • to understand what CRM was really intended to be, read The One to One Future

  • Given your interest in digital check out these books on lean methodology: The Lean Startup and Ash Maurya's brilliant compliment, Running Lean

    In general, when it comes to things like SEO, SEM, etc you are better off sticking with blogs and content sites like SEOMoz, Marketing Sherpa, and Danny Sullivan/Search Engine World. By the time a book is written it's usually out of date in these fields.
u/Lawnly · 3 pointsr/Entrepreneur

One of the best business books I've read about how to methodically test and validate business ideas is "The Lean Startup" by Eric Reis ( His advice is simple but very powerful if used appropriately. But as far as the idea block you're experiencing... don't worry about it! A truly novel and original idea is exceedingly rare. Most successful companies were not the first to think of something, they just did it better than everyone else. Google wasn't the first search engine. Facebook wasn't the first social network. So don't let the fact someone else is already doing it slow you down! Look at it as validation it's a market worth getting into and then figure out what the incumbents are doing wrong : )

u/BigRonnieRon · 3 pointsr/movies

That's a more modern version. A lot of the recent financial shenanigans have changed a bit. They typically involved mark to market scams (Enron), repo (Lehman used Repo 105) to falsify the balance sheets, or surprise earnings (Overstock).

Antar's blog is really good, too.

That said, I've never seen the Hollywood type of accounting anywhere else. It's incredibly bizarre. The Guardian article w/Eddie Murphy is the only one I've seen that discusses it openly.

u/TheRealAntacular · 3 pointsr/investing

Best way is to compare free cash flow to net income: FCF (OCF - CapEx) should the majority of the time (but not every single year) be greater than net income. If NI is routinely greater than FCF, than it's a pretty good indicator something is not right. There are other tricks, I recommend this and especially THIS if you want to read up more about "quality of earnings" detection.

u/jay9909 · 3 pointsr/SecurityAnalysis

Not exactly accounting per sé, but check out Financial Shenanigans.

u/salvadorbriggman · 3 pointsr/startups


u/rbathplatinum · 3 pointsr/InteriorDesign

Definitely look into bussiness management books as well. if you are going down this road, there is a chance you will want to start doing it on your own and having proper business skills will help tremendously in securing work, and balancing costs, and making money doing it! I am sure some people on this sub can recommend some great books on this topic as well.

Here are a couple books,

u/msupr · 3 pointsr/Entrepreneur

Had this list together from a blog post I wrote a few months ago. Not sure what exactly you're looking for, but these are my favorite books and I'd recommend everybody read them all. There are other great books out there, but this is a pretty well rounded list that touches everything a company needs.

The Lean Startup

Business Model Generation

Hooked: How to Build Habit-Forming Products

Talking to Humans

Predictable Revenue

To Sell is Human


Delivering Happiness

u/YuleTideCamel · 3 pointsr/learnprogramming

For the business side of things go look at /r/Entreprenuer

I've worked in the Silicon Beach startup scene and I know several startup founders. Some of which who built , launched and sold successful companies. Here's the advice I've always heard:

  • Read The Lean Startup. Realize that to be truly profitable you are building a business, not just an app. That's an important distinction. A point emphasized in the book is to not build what you want, but to build what you think people will pay you for. The way to do that is via a series of experiments and building an MVP (minimum viable product), the smallest thing you can do to get feedback.

  • Read the beginners guide to startups

  • If you have an idea, talk to EVERYONE at it. Too many times developers like to hide in a cave and build something thinking if they talk someone will steal it. What you get if you do that is a product only you like without any feedback from the community. Instead talk to people, share the concept, see what they like, what they don't like.

  • Go to as many developer centric events in your area. Including those outside your university. Get to know the local dev scene. Network with people working on startups. Hell go to hackathons and just build something for fun. Being deeply invested in the tech scene in your area will open doors and connections.

    Lastly, do realize that all this is hard work. If your goal is to make money easily, it's actually easier to graduate and spend 1-3 years working as a junior and move up with a "normal" job. Most good programmers with a CS degree and a few years of experience have no problem making a 6 figure salary (depending on location, etc).

    I'm not trying to dissuade you, building the next big app is exciting and can pay off huge. Just saying it's a lot of work and it's not about building an app, to make money you have to build a business.
u/GaryARefuge · 3 pointsr/startups

Awesome, quick read about traction and a method to explore and test different channels in the context of your specific goals

Great read about being aware that your effort is the one thing you have the most control over and how important having a clear focus and plan is

Guide to Lean Startup Method

to get things started.

Clear Introduction and Training in Scrum: It's a powerful and extremely versatile workflow to creating and managing any type of project--You could integrate the Lean Method into scrum--most do. Edited to add this one

u/blood_bender · 3 pointsr/startups

Technical skill has nothing to do with the success of a startup ^(slight ^exaggeration ^but ^still ^mostly ^true.) 99% of startups aren't going to be the unicorn viral apps you hear about (think Snapchat, Instagram) where it grew organically without funding because the app was something magical. Also, seed funding is shockingly "easy" to get, but you need to put effort into pitches, a lot of them, which requires a lot of legwork. I'm sure your friend had to do pitch after pitch after pitch to win a venture contest.

In order for a product to be successful you need someone with a lot of marketing savvy to make it grow natively, and/or someone with a lot of business savvy to be able to pitch to investors (in order to hire someone with marketing savvy). The technology behind it is actually kind of meaningless (as much as I wish that were false -- I say this as a techy who's been in the industry for 7 years). Read Lean Startup, half of the successful startups the author mentions had no technology behind their product before they were validated and funded, including the ones that were technology based!

>I've been working on multiple applications, hoping to get something to fly and take off.

Have you released any of these, or do you find yourself floating from one idea to the other? If the latter, I'd suggest picking one and running all the way with it. This means marketing, growth hacking, physical pitches to individuals or companies, posting it to forums, getting your mom to download your app, whatever! I would say that if you're putting above 75%, hell maybe even 50%, of your effort into building it in place of some of these other things before calling it quits, it's probably not going to work. Worst case scenario, it still fails, but at least you can learn how to do it differently the next time.

That said, I still would focus on graduating at least, but getting a tech job doesn't mean the game is dead yet. I spent the first 7 years of my career at large tech companies saving a ton of money so that I could quit and work on my own ideas for a while without worrying about money. And I learned a lot about real world tech before actually diving into it, so I'm much more efficient than when I had just graduated. Not the path for everyone, but it worked for me.

u/jadanzzy · 3 pointsr/softwaredevelopment

Gotcha. That really sucks, and I mean that in the most meaningful way possible haha.

That type of thinking is the complete opposite of "agile" development, where typically there is a budget, but product owners and devs work together, iteration-by-iteration to determine what needs to change. If an "estimate" is carved in stone, then it's not an estimate anymore, but a fixed-bid project--again, the complete opposite of what developing with agility is supposed to be.

Sounds like a good starting place is learning about lean development and building a minimum viable product, since they're so sensitive about estimate granularity. That manager will have to learn to lead building a very minimum viable product, with as minimally necessary a valuable feature set as possible.

I recommend reading:

u/bananajr6000 · 3 pointsr/smallbusiness

Valuation is like voodoo. According to the IRS, the fair market value is the most important, but in reality there are lots of factors. For example, what would the business sell for today if the owners agreed to stay on as regular full-time employees - That value might be zero if their cash flow is poor, but clearly the business is worth something (and they are not going to just give away equity based on poor income valuation)

This Forbes article does a fair summation of the issues you are dealing with:

I would probably start with asset and income valuation and then try to put a number on the existing owner non-asset goodwill defined as:

I would avoid, "valuation based on what the founders have already put in, i.e. a % of their day-job salaries and cash." Those are sunk costs. What I mean by that can be explained by analogy: Would you pay someone $30,000 for a rusted-out, broken down 1988 Ford Ranger because the owner put $22,000 of improvements into it over its lifetime?

The owners may feel it's worth $30,000 because of their efforts, but as I often think when I am browsing Craigslist and run across an extremely overpriced vehicle, "If there's not a couple gold bars that go along with it, I'm not paying that." The reality is that the owners are going to tend to over-value the company because of sunk costs, but you have to come to a valuation based on the current realities (future earning projections can be taken into account as well, but I would be conservative in those estimates.)

There are accountants who specialize in business valuation. I would definitely retain one to work for you and not for the company. Look for someone who is a CPA and a Certified Business Analyst or Certified Valuation Analyst or American Society of Appraisers member.

There is a book that was recommended to me (I haven't read it yet) called Valuation.

There is also a workbook:

Again, I haven't gotten around to these yet. I did notice that the first review of Valuation has a recommendation for a book: Business Valuation which that reviewer says is the best for reviewing small, private companies. The review:

The book:

Good Luck!

u/claremontboy · 3 pointsr/investing

For $50 and a couple of dozen hours spent reading, you'll get an entire MBA's valuation education by reading Valuation: Measuring and Managing the Value of Companies from McKinsey.

u/Sonkidd · 3 pointsr/finance

I would read "a random walk down wall street" for a good understanding of basic theories behind investing (fundamental analysis vs technical, risk and portfolio management etc...).

Then diving into to the different schools of analysis, for fundamental analysis, I super highly recommend reading: McKinseys Book on Valuation (, you might need a quick primer on accounting and corporate accounting before jumping into that book though. Warren Buffet's Essays and books and the classic "The intelligent investor" are also good resources for insights.

For portfolio management, I would study basic modern portfolio theories
(, and read books on portfolio management such as

But then to go even further, it will be more robust to read more about risk management and the shortfalls of such portfolio management models highlighted in the recent market crashes. "The Black Swan", "Fooled by Randomness", "Irrational Exuberance" are good books to read to more qualitatively understand risk and learn to protect yourself from it.

u/JamesAQuintero · 3 pointsr/stocks

If you want a really in-depth advanced book on options, I'd suggest Options As a Strategic Investment. It has everything.

u/Adequatelyendowed · 3 pointsr/investing

I'd start here.. the cboe website offers free education detailing essentially everything about options, their properties, how they're priced, simple--> complex strategies.

A good book I liked was Getting started in options. The cboe website, while incredibly encompassing, is a bit a brief in their lessons(IMO). This guy offers an easy to understand intuition behind taking some of the trades. The book ranges from beginner tactics to intricate spreads/condors and such.

Id say to cap it off and give you a well rounded education, you keep this one handy Options as a strategic investment. I say this because I think the way it's setup is more of a handbook, it skimps on the details and cuts right to the schematics of each trade and how to manage.

The order of resources was deliberate, I've found when the material is too hefty from the getco it's a bit discouraging when you first start out. However, as you progress you crave more, you dive deeper and once you demonstrate some proficiency, you want to have something easy to skim through and reference just in case.

Hope that helps!

u/SimonLeblanc · 2 pointsr/smallbusiness

The Hard Thing About Hard Things -- Ben Horowitz. GREAT as an audiobook.

Traction: Get a grip on your business -- Gino Wickman. Good for unknotting the reasons for constantly stalling out on progress. It's meant for large offices, apparently, but even my little office benefited since the habits are universal.

The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph -- Ryan Holiday

u/creameryxbox · 2 pointsr/unitedkingdom

Surely if thats the going rate for CEO's and Whitbread wants to maximise their profits then why not pay him 6.4m?

Sure they may work as hard as a person who gets paid 100x less than them, but since when did hard work equal pay. The reason they get paid so much is due to their wealth of experience coupled with great leadership skills. Go read 'The Hard Thing About Hard Things' and you will quickly realise how hard it is to be a CEO of a large company.

As others have said in this thread, wage is linked with the ease of replacement, CEO's are not easy to replace.

Edit: Link to book

u/kwitcherbichen · 2 pointsr/sysadmin

First, congratulations!

It's different work and while it's still technical it's now about people but it can be learned. Find a mentor who is not your boss. Seriously. It's good to have one or more advocates in the organization because there are limits to what "push" vs "pull" can achieve but it's their advice that you need to reduce your mistakes and effectively review them afterward.

I'll add to the book recommendations already here (The Phoenix Project, Team of Teams, Leaders Eat Last) and suggest:

u/davidesquimal · 2 pointsr/Entrepreneur
u/kristapsmors · 2 pointsr/Entrepreneur

I agree about the book - - best one I've read about startups.

This one is good as well to improve sales:

For fun stuff check out - you can get posters, mugs, etc., their "Get Shit Done" mug is the most popular item.

u/CaseyGerald · 2 pointsr/IAmA

Yes. Read 3 books: "The $100 Startup" and "The Hard Thing About Hard Things" and "The Art of the Start." And do what they say.

u/sl1ce_of_l1fe · 2 pointsr/CrappyDesign

yep - the amazon listing

u/organizedfellow · 2 pointsr/Entrepreneur

Here are all the books with amazon links, Alphabetical order :)


u/TheChickenFarmer · 2 pointsr/tax

Financial Shenanigans: How to Detect Accounting Gimmicks & Fraud in Financial Reports, 3rd Edition

u/freelandshaw · 2 pointsr/Entrepreneur

First off... huge kudos to you for trying to validate an idea before running off and developing anything. A few great resources have already been mentioned. I'm sure you are somewhat familiar with these resources and lean startup principles based on your question but I thought I'd point them out just in case.

"Lean Startup" Eric Ries

"Will it Fly" Pat Flynn

So to discuss your question more directly, here's a couple thoughts that come to mind. Keeping in mind it is highly recommended these conversations be in person (or at least over Skype):

1. Local small businesses. I know you mentioned that fact that most restaurants near you are chains. I'm not so sure I totally believe that (although I have no idea where you live). I would venture to guess there are dozens of small restaurants near you. Certainly some bar owners would be good to talk to. Plus even larger chains are franchise owned so you could probably find the franchise owner for the local chain and talk to them.

2. Colleges and universities. Are there any colleges or universities (or maybe high schools) close? Most of them have independently operated cafeterias.

3. Find the right subs and forums. I'm guessing there are some restaurant owners around here but you're probably more likely to find them in forums for restaurant owners. Find some influencers in the restaurant business (bloggers, podcast hosts, etc.). Try to connect with the people that read their information and try to connect with them.

Surely you can find some people to talk to in your area, you may just need some creativity to find them. Good luck!!

u/Bishop341-B · 2 pointsr/startups

Minimum Viable Product: "That version of the product that enables a full turn of the build-measure-learn loop with a minimum amount of effort and the least amount of development time", according to Eric Ries.

u/midnightoillabs · 2 pointsr/marketing

Definitely not.

Have you heard of a minimum viable product (MVP)? The idea is that you be as brutal as you can to put off every feature that isn't absolutely 100% necessary. You don't work on any non-necessary feature until after launch. This achieves two things:

  1. You start collecting users as soon as possible.
  2. You will find that the features you thought were important are different from what the users want.

    If you haven't read The Lean Startup, I highly recommend it. The person who wrote it created the chat program IMVU. He spent months coding the ability to log on from other chat programs because he thought users would demand it. It turned out that users were perfectly happy to log on to a new chat program and he wasted months coding an unnecessary feature.
u/gmarceau · 2 pointsr/compsci

Like you I work at a tech startup. When we were just starting, our business/strategy people asked the question you just asked. They opened a dialog with development team, and found good answers. I attribute our success in large part to that dialog being eager and open-minded, just as you are being right now. So, it's good tidings that you are asking.

For us, the answer came from conversation, but it also came from reading the following books together:

  • The Soul of a new Machine. Pulitzer Prize Winner, 1981. It will teach you the texture of our work and of our love for it, as well as good role models for how to interact with devs.

  • Coders at Work, reflection on the craft of programming Will give you perspective on the depth of our discipline, so you may know to respect our perspective when we tell you what the technology can or cannot do -- even when it is counter-intuitive, as ModernRonin described.

  • Lean Startup It will teach you the means to deal with the difficult task of providing hyper-detailed requirements when the nature of building new software is always that it's new and we don't really know yet what we're building.

  • Agile Samurai Will teach you agile, which ModernRonin also mentioned.

  • Watch this talk by one of the inventor/popularizer of agile, Ken Schwaber Pay particular attention to the issue of code quality over time. You will soon be surrounded by devs who will be responsible for making highly intricate judgement calls balancing the value of releasing a new feature a tad earlier, versus the potentially crippling long-term impact of bad code. Heed Ken Schwaber's warning: your role as a manager is to be an ally in protecting the long-term viability of the code's quality. If you fail -- usually by imposing arbitrary deadlines that can only be met by sacrificing quality -- your company will die.

u/mruck05 · 2 pointsr/Entrepreneur

You don't need to have a lot of money to start your business. What you need as was already mentioned is the right mindset and a solution to a problem that people are willing to pay for. I love some of these websites and books and recommend giving them a look.

Smart Passive Income

Tropical MBA

The Lean Startup

Tim Ferriss' 4-hour Work Week

The Suitcase Entrepreneur

$100 Startup

u/codepreneur · 2 pointsr/startups

"problem is getting people to visit the website and sign up"

Not sure if you you are having more of the visit problem or sign up problem, so let's address both.

For visitors/traffic, spend $500 or so and put up some Google Adwords. You'll have to make sure your message is extremely targeted so that you only get clicks from your target market.

That will get you some traffic. Then it's time to test your landing page / sign up page. You can measure your conversion to see how many folks sign up for the free trial, and finally measure how many folks continue with a subscription.

That's your funnel. The benefit of using Google Adwords is you don't have to waste lots of time building up all these free channels that you hope will bring you traffic. Just drive traffic through paid advertising. The purpose isn't to do this forever; the purpose is to validate that your offering has value and/or that your marketing (landing page) is driving the right behavior (sign ups).

If you find after getting 1k clicks that only 3 people signed up, then it's time to tweak the landing/marketing pages and/or change the offer. Are you requiring a credit card for free trial? Maybe stop doing that. You'll have to experiment.

It also might be beneficial to spend a few dollars and get a marketing consultant to help you design the landing page.

As far as resources, the bible right now is:

u/mikeyouse · 2 pointsr/Entrepreneur
u/Ezili · 2 pointsr/userexperience

No single source. Design has been around for a very long time. Modern UX Design comes out of a few different places, and different schools and different companies and studios have their own slightly different approaches. Of the couple I mentioned:

The IDEO and the Stanford D School has been the major driver for something called Design Thinking which is is framework for creative development.
Checkout this:
and this:

Lean Startup is a framework based on work done at Toyota focused on product management but which a lot of UX Design ideas have come out of as well.
Checkout this:

and this:

u/dutkas · 2 pointsr/Entrepreneur

Couple Suggestions:

  1. Shopify

    I love shopify regardless if you do e-commerce or not. Really great content and tons of value highly recommend. The article i linked is but one of many good ones.

  2. Lean Startup by Eric Ries.

    He talks a lot about Product Market Fit (PMF) and how to get there asap for entrepreneurs. I'd recommend at least checking out some youtube videos about PMF and other variations of the idea as far as validating your idea/approach.

u/ryosua · 2 pointsr/Entrepreneur

My recommendation is to start by reading The Lean Startup. Then try to validate the idea with preorders. Getting people to pay you before you start developing it is the safest way to validate your idea. The next best thing is to build a list of emails.

u/womplify · 2 pointsr/marketing

The Lean Startup by Eric Ries

u/coomberlers · 2 pointsr/startups

I think it sounds like a great idea - but you need to create a better MVP than just a signup page. Something that explains/shows very simply how it would work and what the value is.

I would recommend checking out resources like The Lean Startup and validate, validate, validate.

Good luck!

u/tspike · 2 pointsr/cscareerquestions

Yes, it's certainly possible, but as mentioned, it's difficult. I'd highly recommend looking into the following resources:

Start Small, Stay Small: A Developer's Guide to Launching a Startup

Patrick McKenzie's blog -- Kalzumeus Software. Read everything!

The Lean Startup

Also do searches for "micro ISV" and read anything you get your hands on.

u/ThatNat · 2 pointsr/startups

You might find some of these resources helpful to get a sense of some of the moving parts for the "lean" / "customer development" approach:

Steve Blank's free Udemy course:

And his protege Eric Ries' Lean Startup book:

And Blanks'

A rough, top-level, possible roadmap for a bootstrapped solo product:

  1. Talk with a bunch of potential customers to validate whether the problem you will be solving for is in fact an acute problem.

  2. Validate that your solution is a good one to solve that problem. Again, you can start with customer interviews with a prototype of your product. Validation can also be pre-sales, one pager landing page "coming soon" sign ups and other things.

  3. Product development and customer development happening in tandem. Customer feedback informing the product. Yeah minimum viable product: what's the minimum version of your product that proves your assumption that people will find this valuable?

  4. Participating / building an audience / community around folks who value solving this problem can happen during development too. Some like to do this BEFORE building the product -- and having an audience to pitch different variations of products to.

  5. Get early adopters in the door, helping you improve the product. "Doing things that don't scale" while you are still in learning mode.

  6. Try different experiments to improve A) the product and B) different ways/channels to find customers.

  7. McClure's Pirate Metrics: measuring the customer journey of acquisition, activation, retention, referrals, revenue. At this stage retention is probably #1: am I building a product people are finding valuable enough to stick around and continue to use?

  8. "Product/market fit" means your product and the particular type of people you are helping are a happy fit. Time to make those "things that don't scale" more scalable. Time to hit the gas pedal on the marketing side. More experiments to find growth...
u/prepscholar · 2 pointsr/teenagers

That's awesome. You have skills that are super relevant in today's age and will prepare you to have a big impact in your career.

What will be most meaningful is if you can create something of value to people in a demonstrable way - in your arena the natural idea is an app. Just creating things by itself is impressive, but even more impressive is if people actually find it useful and you can point to something as proof (eg number of downloads, metrics on usage)

So I would encourage you to think: what can I create that will solve a real problem that people will care about? What do I wish I had that doesn't exist yet? Then you go from there.

One of the best books you can read on how to achieve this is [Lean Startup] (, which will give you incredibly useful advice about how to test whether your idea is viable and push you to prototyping faster.

The most important advice I can give you is, don't be afraid of shipping. As a first time creator you will be so scared about getting a bad reception that you spin your wheels adding features or perfecting the app. Resist this temptation - the app will never be as good as you want it to be. Ship early (what Lean Startup says is the "minimum viable product") and get feedback on how you need to improve as fast as you can.

u/bonk_or_boink · 2 pointsr/startups

I am just now reading The Lean Startup. Reading your blog post about the technical stack powering Ginger, I wonder if you aren't making some of the same mistakes the author made when he first got into startups (at least, what the author now feels are mistakes). Namely, putting a lot of quality effort into an entire implementation (plus features) prior to truly gaging customer interest (making sure the product meets a specific need).

If you haven't read the book, do so! Serious respect on all the effort you have clearly put into this so far, best of luck.

u/ProductHelperBot · 2 pointsr/Futurology

Based on your comment, you may be interested in this!
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u/tinear10 · 2 pointsr/bicycling

I give this book to anyone who is starting a business or has an idea - [The Lean Startup] (
The book is a must read! It will teach you how to test an idea before you invest a lot of time and money only to learn the idea does not work or there isn't a lot of demand for it.

One idea is to try a Google Adwords campaign for a new idea before it fully exists. Send people to a very simple one-page site where you explain the product. Give them a way to sign up for updates. If no one clicks on your ad then there is either a demand or a targeting problem. If people do click on your ad but don’t sign up for updates then they might not understand what you are going for. This gives you a chance to refine your message too.

The idea is that for less than $100 dollars you can conduct a market test that could save you thousands of dollars and months of your life.

Keep going too! I tried a bunch of stuff before things started to work. Reach out to me if you have any questions. Good luck!

u/tazzy531 · 2 pointsr/Entrepreneur

As a senior engineer living in Silicon Valley, I get pitched to all the time by people with "an amazing idea" that nobody has thought of that will change the world. Any engineer worth their weight has heard the same thing left and right.

The fundamental problem is that these "idea guys" think a good idea is all that is needed and the only thing getting in their way of a multibillion dollar valuation is some engineer that won't build this one little thing for them.

The problem is this: successful startup are not just about the idea but also the execution. You've probably heard this all the time how idea is worthless, execution is everything. But what I'm talking about is executing on the business and customer development side. Executing on technology is easy, building a successful business is more than just building the app, it's also about building the business side of the company.

If you follow any of the Lean Startup methodologies, the last step of building a startup is building the product. You don't start building anything until you have paying customers. Prior to that, it's all about Minimally Viable Product to prove a concept. A MVP does not need to be an app; there have been very successful startups that started out with paper mocks as MVP and manual processes as MVP. Even Uber's MVP is a fraction of what it ended up being.

So, I won't laugh you out of the room; I am extremely patient with every pitch that I hear. However, if you want me to take you seriously, bring something to the table. Find me 10 customers that have paid or are willing to buy this product that you are going to release. If you cannot find 10 paying customers* to validate your idea, it tells me a number of things:

  1. You don't have what it takes to do customer and product development
  2. You aren't serious about your idea and are just hoping someone does the work and you can gain
  3. You can't sell
  4. Your idea sucks

    So, my advice if you want to be taken seriously, bring something to the table:

  • money (seed money to pay for the work)
  • network (large number of people in the target market that can be leveraged to succeed)
  • product development - the skill of knowing how to validate an idea, customer development, feature prioritization, vision
  • leadership / experience: proven experience in building and leading a cross functional team tech, sales, product, etc
  • sales: ability to sell anything to anyone

    Honestly, as an engineer, the two groups that are hard to find are good product managers and UX designers. As an engineer, I'm looking for someone to complement my skills. I am looking for someone that can hustle, do customer interviews and market analysis of the target market. Tech is easy, finding the product market fit is hard.

    Anyway, I recommend two books if you are serious about building your concept:

  • Lean Startup - the goal of a startup is to identify customers
  • Founders Dilemma - deep dive into decisions that you should think about in building a startup

  • 10 is arbitrary number, use whatever metric you want. Find me xx users that have this problem that you're trying to solve.
u/LemonsForLimeaid · 2 pointsr/finance

Is this the same one just newer? Would you recommend?

u/skatastrophy · 2 pointsr/investing

This is a complex subject. Here are a couple of books, though you might not need the 2nd one (I'm not sure what's involved in an education in Economics).


How to Read a Financial Report

PDF Warning - The Investment Checklist

u/to_change · 2 pointsr/SecurityAnalysis

Hello everyone!

I'm reading through the McKinsey "Valuation" (5th Edition) textbook ( and I've had some issues that I was hoping to get answered.

Specifically, in the second chapter, the authors discuss the so called value driver formula: Value =( NOPLAT_i * (1 - g/ROIC) )/WACC-g. Where:

g = constant growth rate of earnings.

ROIC = rate of return on incremental capital invested

NOPLAT_i is the operating profit after tax (before reinvestment) in period 1.

However, then they go on to show this diagram:, which is a matrix depicting the value of companies for different ROIC, growth rate combination. I understand the *point* of this: when ROIC < WACC, growth destroys value, and vice versa. However, I'm having trouble replicating the specifics of the numbers they get:

In this situation, WACC = 9%, and the initial NOPLAT is $100. They model it for 15 years and then use 3% perpetuity growth formula for the terminal value. I have 2 questions.

  1. I don't understand how they can say that the value of the company is $1100 when ROIC and growth are both 9%. The value driver formula would clearly give a value of 0 (I know it's only applicable in constant growth settings, but this assumption is met) because g/ROIC would = 1 when g = ROIC, and thus the numerator goes --> 0. This would also make sense because of the other formula they mention: Investment Rate = growth rate / ROIC. If growth rate = ROIC, then IR = 1 and you reinvest everything in order to get the growth you want.
  2. Secondly, I've tried to model these scenarios out on my own in Excel not using any plug in formulas but just literally modeling the scenario out for 15 years with a perpetuity terminal value and I don't get anywhere close to the $1100 present value for the time when ROIC = WACC = 9%. The value ($1111.11) is only close for ROIC - 9%, Growth - 3% Anyone want to take a crack at it to help a guy out? Happy to share my spreadsheet

    Either way, I feel like I'm missing something really obvious. Help is appreciated :)
u/MarcusAurelius13 · 2 pointsr/investing

Learning to fill in one of these spreadsheets is pretty meaningless. There are so many adjustments to make in a DCF depending on each company and/or industry you should try to start from the bottom up. If you're a beginner and really want to learn how to do a full DCF I'd recommend getting one of the below books to start learning from scratch.


u/wspnut · 2 pointsr/incremental_games

Not in way of argument, but it's very important that the ideators of the world understand the difference between ideation and investment.

Bill Gates is well known for giving start-ups the cash

There are investors out there that throw money at ideas purely based on the idea, and nothing else. But these are the exact type of people that are being mocked in this thread - I haven't met one, myself, after many years in the field. In truth, the amount of diligence that goes behind anything beyond simple market investment is tremendous. I would argue doing research on angel investment is a sticky path. If anyone with an idea who has dreams of starting a company really wants to find that dream investor, I recommend starting with one of these books on how acquisitions work. Then work your way to understanding early-class investment. At the end of the day, they're tremendously easier to understand, and give you a better learning curve into the grit that goes into determining which - of thousands of ideas - to invest in, and which not to. There are literally thousands, if not orders of magnitude more, ideas currently being tossed around to earn money. Investors, like Bill Gates, who want to turn their money into more money, do (or pay people to do) the grit work to ensure they pick the right ones.

In this way - developers are an investor. They invest time, not money, but in essence it's exactly the same, because they could easily spend that time working on a better investment.


u/bill_tampa · 2 pointsr/personalfinance
  1. Vanguard is a low cost provider, yahoo finance can show you the expense ratio for any fund you are interested in -- I would decide on the 'type' of fund desired first (s&p500, total US stock market, international stocks, sectors, specialty), see what Vanguard has to offer, then compare their ER with other funds.

  2. The only funds I know that all have lower ER's than Vanguard are the funds within the federal governments 401K (the Thrift Savings Program), but you need to be a federal employee to access these.

  3. Withdrawal fees are up to the individual fund, if you withdraw too quickly some funds will charge a fee (ie <1 year or whatever). If a fund has no withdrawal fees at all (ie even after 1 day) then the fund runs the risk of being 'abused' by higher frequency traders and the cost of servicing these individuals will be paid by the fund's other longer term investors, so that is a business decision up to the managers of each fund.

  4. In a mutual fund, you will pay capital gains taxes for each actual withdrawal (and there are mutiple complex ways to calculate how much tax you owe -- you must keep very good records to know if what is being reported to the IRS is accurate), but also each year you may have to pay taxes on imputed capital gains and dividends, even if you reinvest those distributions in the same fund immediately (ie if the mutual fund company reinvests them for you). The fund will send you a 1099 each year listing your imputed capital gains (ie gains the fund generated internally by trading stocks over the year) and dividends -- and you pay the taxes (even if you did not get the money distributed to you but it was kept in the fund). If you own an ETF, generally you should not have to pay capital gains taxes unless you actually sell shares -- but there may be exceptions!). Also some mutual funds (especially index funds) try to be 'tax efficient', meaning they try to not generate imputed capital gains that you will be taxed on each year.

  5. Research has shown that if you have a chunk of money to invest, you will do just as well to invest all of it at once if you spread the money out, as with a market-wide index fund. If this is of concern to you, read about 'dollar cost averaging'. This approach means you decide to invest a fixed amount of cash in the market (ie in the S&P500 or some other broad index fund) each month or quarter, whether the market is up or down -- just buy the same dollar amount of shares. If the market is down that month, you will get more shares for your $$, if the market is up, you will get a smaller number of shares -- but it will average out and it is considered to be a reasonable approach to a lifetime investing program.

  6. The problem with 'timing' investments is you have to be very smart, and have to be right twice -- once when you decide it is time to invest, and a second time when you decide to sell. Most real humans can't be this smart or knowledgeable, so 'dollar cost averaging' makes more sense. Research has shown that humans who invest in mutual funds don't do as well (don't earn as much) as the mutual fund itself -- the people try to outsmart the market and buy and sell at what turn out to be the wrong (or not the best ) times, so the return of real humans who use specific mutual funds tends to lag (be lower than) the reported fund return itself -- we think we are smarter than we are, we watch the news too much and panic. We sell when we should buy and buy when we should sell.

    My suggestion: go slow, read some books on investing. I read this book 30+ years ago and it was helpful. There are many others! Advice from /r/personalfinance can also be helpful in a general way.
u/nimbycile · 2 pointsr/investing

The Only Investment Guide You'll Ever Need

After reading your other comments, this should help you with understanding what all those acronyms mean. It's a good first book for overall personal finance. It maybe enough for you.

u/russilwvong · 2 pointsr/PersonalFinanceCanada

I would add Andrew Tobias, The Only Investment Guide You'll Ever Need to the list. In fact it includes a chapter titled "What to Do If You Inherit a Million Dollars."

u/diemunkiesdie · 2 pointsr/wallstreetbets

The first edition is from 1988, and the Amazon reviews for the second edition say that there are a lot of errors in the new version. How well does the 1988 edition hold up to current trading strategies? Or is there another newer book that you would recommend?

EDIT: Any thoughts on The Rookie's Guide to Options; 2nd edition: The Beginner's Handbook of Trading Equity Options by Mark D Wolfinger? Or Options as a Strategic Investment by Lawrence G. McMillan?

u/ProfessorPurrrrfect · 2 pointsr/options

I don’t know how I knew. Maybe you have a youthful and optimistic writing voice.

I’m 37, and I actually manage money for a living as an RIA (registered investment advisor). If you’re unsure about a career for yourself, I’d highly recommend it. Someone only 20 years old with your expertise would have no trouble getting into the business and be very successful.

Using Bitcoin or any hard currency as opposed to fiat adds immeasurable value to society. Read “The Bitcoin Standard” by Saifedean Ammous and your perspective will be expanded and buy

And get a copy of the reference tome: Options as a Strategic Investment

And your investment game will be better than most advisors by the time you’re 22. That’s the best advice I can give👊

u/bobby_tables · 2 pointsr/options

Here are a few I liked.

On the easy side but very thorough, good for starting:

Options as a strategic investment, Lawrence McMillan

Focusing on market making:

Option market making, Allen Baird

Harder but good stuff:

Volatility Trading, Euan Sinclair

u/meddler78 · 2 pointsr/AskScienceDiscussion

Some finance & investment textbooks:

u/titaniumtom · 2 pointsr/personalfinance

If you want some tips on investing long term Warren Buffett-style, read "The Essays of Warren Buffett".

u/nallabor · 2 pointsr/SecurityAnalysis

Aswath Damodaran is a great starting place for any new investor interesting in valuation methods.

His blog

One of this books, Investment Valutation

The DDM chapter from the above book

Basic .xls

u/AfifGhannoum · 2 pointsr/Entrepreneur


This is the book I recommend the most on deal structure. Some of it is overkill but it's important to understand the structuring. People always say "valuation! valuation! valuation!" but the reality is there are several critical terms that could leave you in terrible shape if you dont understand.

I only ever structure preferred NON-PARTICIPATING offerings. Usually as a convertible note, with a flex valuation that's set by the next round.

The critical piece in all of this is to hire EXPERIENCED counsel who have done these, and are lawyers at a sizable firm. That's important because if things go sour, you need a firm that will stand behind their work

u/firstdayback · 2 pointsr/startups

I second the book Hooked by Nir Eyal–it has great insight into building sticky products.

Couple of others off the top of my head:

  • The Startup Life by Brad and Amy Feld - Great if you're building your company and are in some sort of serious relationship.

  • Venture Deals by Brad Feld and Jason Mendelson — One of the best books on how to think about fundraising when you're going through it for the first time. Super entrepreneur focused.
u/Biohack · 2 pointsr/Entrepreneur

I recommend Venture Deals by Bred Feld and Jason Mendelson. It walks through in detail the process of getting venture funding, what to watch out for, what matters and what doesn't.

u/CyrusCraft · 2 pointsr/personalfinance

This book has good explanations of the terms in venture deals:

For more abstract analysis, Paul Graham has some good essays:

u/mmmarvin · 2 pointsr/cscareerquestions

A deck is a PowerPoint presentation (generally in PDF format) where you present your startup and the problem you are solving. If you're creating someone new and innovative it may be difficult for others to understand. So in a deck you essentially try to explain everything in a clear and concise way. Sometimes you have a short and long version. The short version you attach to emails while the long version is what you present to VCs during in - person meetings. There are many decks from successful startups available online. Just Google "startup decks." Mint's deck is one of the best I've seen. Very clear and concise.

How finished should something be? I don't know but it should be free of typos, clear and straight to the point. On AngelList you can look at other startups, so look there for examples of what to do.

Once a VC decides to invest in your idea or company, they will send you a term sheet. You'll need to know how to understand it. I recommend reading Venture Deals. Very informative.

u/cincyricky · 2 pointsr/Entrepreneur

I thought this was a pretty good article that I enjoyed. Here are my thoughts. I was a huge fan of the E-Myth and use a lot of the core concepts of the book on a regular basis. The only issue I have is that thinking like a banker is a much higher level concept than most entrepreneurs are ready for. M&A is extremely hot right now but growth through acquisition is an complicated process that can blow up in your face and would be a bad move for an overwhelming majority of entrepreneurs. Even the companies that are the size where it makes sense, most are failures according to a study by the HBR. Also, because of your interest in IB concepts I would put this book on the top of your reading list. Anyways just my thoughts.

u/zachattack82 · 2 pointsr/SecurityAnalysis

Yet it's missing Rosenbaum's Investment Banking

u/oliverbm · 2 pointsr/finance

[This] ( Rosenbaum and Pearl text is widely considered the handbook of IB and does an excellent job of covering the day to day tasks of an analyst / associate.

u/hoeingforalpha · 2 pointsr/investing
u/der_logiker · 2 pointsr/finance

[Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisitions] (

u/jessefelder · 2 pointsr/investing

One of the best new books on the subject is Deep Value it's an updated take on Graham's approach to value investing and quantitatively evaluates different variations based upon their back-tested results over long periods of time. Expensive book but worth every penny IMHO.

u/Phillypede · 2 pointsr/philadelphia
u/ST0NETEAR · 2 pointsr/The_DonaldBookclub

Startups are much more complex than real-estate deals, so you aren't going to find as concise of a book as the Art of the Deal, Zero to One as recommended in another comment is a great one though.

For the ethos of startups I would recommend: Hackers and Painters by Paul Graham

For the nitty gritty of deal making with VCs (I still haven't made it all the way through this one, as it gets very in depth for someone who isn't quite at the point of looking for funding) this seems to be the go-to:

u/JamesBellefeuille · 2 pointsr/startups

I recommend a book by Brad Feld,

It would also be wise to read the SAFE primer. As a founder of a semi-successful seed stage startup, I wouldn't use a convertible debt note to raise money.


u/gordo1223 · 2 pointsr/startups

I find the original Steve Blank and Eric Reis books tough to recommend these days as they tend to ramble and have since spawned much more approachable work since being published. The two below are part of Blank and Reis's official "Lean" series and much better (and easier to implement) than the original works.

u/Idontg1veafu · 2 pointsr/Entrepreneur I haven't read lean startup, but I read "running lean" from the same series... I have no idea if i should read also "lean startup", but "running" is nuts, I can't believe this book hasn't been mentioned yet...

u/RycePooding · 2 pointsr/Entrepreneur

Traction by Gabriel Weinberg and Justin Mares

This book gave us so many ways to not only focus on traction, but also how to gain it, where to spend our time (small team, no funding) etc. Really good, quick read.

u/lypur · 2 pointsr/startups

Start figuring out how you'll get sales early! Read "traction"

u/flysonic10 · 2 pointsr/startups

Check out the book Traction for a good framework to start thinking about your traction strategy.

YC's Startup School just ended. You can check out some of the tips from their videos.

Major takeaway... talk to users.

u/balancedbyus · 2 pointsr/smallbusiness

I think you need to explore other marketing paths. I'm reading this book which I think will really help you out -

u/frejjsan · 2 pointsr/Entrepreneur
u/vmsmith · 2 pointsr/SecurityAnalysis

I enjoy reading anything Charlie Munger has written (or said). If you don't know, he is Warren Buffett's business partner, and one of the things he promotes tirelessly is reading and understanding mental models from other domains. So in reading Munger, you tend to get some second-hand insights into different mental models.

Munger has also spent his life trying to understand human rationality and irrationality in order to make himself a more rational investor. He has some significant things to say about that that are very insightful.

Someone recently posted a 350 page compendium of Munger's writings and speeches. I'm sure you can find it easily by Googling.

You might also read stuff by Daniel Kahneman and Amos Tversky. They spent their careers essentially studying rational and irrational behaviors, and behavioral economics owes a huge debt to them. Michael Lewis just wrote a book about them and their collaboration called The Undoing Project. Having never read a less-than-fascinating book by Michael Lewis, I'll stick my neck out and say it's probably worth reading.

Finally, if you can stand his style and unmitigated pomposity, Nassim Nicholas Taleb has written a few interesting things. The two books I found most interesting (and rewarding) were Fooled By Randomness: The Hidden Role of Chance in Life and in the Markets and The Black Swan: The Impact of the Highly Improbable.

u/issue9mm · 2 pointsr/Entrepreneur

Almost zero businesses can be started with zero dollars upfront investment. That said, start cheap. Don't make 500 iPhone cases, make 1 iPhone case, take a LOT of pictures of it, and see how many people preorder it, then make that many, or cancel the preorder (and return the money!) if it doesn't look like enough orders to be worth your time.

/u/leolani recommended the lean startup method. I really, really think you should check that out. A lot of the questions you're asking here are directly addressed by the book.

Basically though, the goal is to figure out the minimum viable way to move forward. What is the minimum it take to validate a concept? What does it take to make a minimal proof of concept after that validation? What is the minimum required to market that proof of concept to get sales? All those questions are answered in the book, and I promise you you'll learn from it.

u/AndyGCook · 2 pointsr/smallbusiness

Ben Horowitz actually just published a book too - The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers

The book is full of stories about all the stuff that went wrong and lessons learned while he built his companies.

edit: Misspelled Horowitz

u/Slipping_Tire · 2 pointsr/Entrepreneur

I'm not an entrepreneur, but I plan on reading:

u/local_official · 1 pointr/business

>Why hasn't Buffet written a book explaining business to amateurs? Why doesn't he talk about his methods for picking stocks?

He has.

And his "method" for picking stocks is probably the best-documented in the world among fund managers, since he describes nearly every decision, good and bad, in his public reports to shareholders. He also does follow-up reports, explaining why something made or lost money, which decisions he regrets and why, and which ones he got lucky on.

He has been describing exactly what he does for some 50+ years, and anyone at all can read his shareholder reports. He is the inverse of proprietary trading models and fancy mathematical indicators. He famously does not even have a computer in his office, claiming "if he can't do the math in his head, then he can't understand it." If you have a business to sell that meets his criteria, he famously offers to give you a decision on whether he will buy it, usually in five minutes or less.

He has been an acid and merciless (although always witty and pleasant) critic of loose corporate ethics.

The person you are criticizing is an imaginary construct, not Warren Buffet.

u/GershensonLaw · 1 pointr/startups

A good starting place is Venture Deals. It goes into aspects beyond funding, and is co-written by a lawyer/entrepreneur. I continuously find it useful in my practice and recommend it to my clients.

u/loonetik · 1 pointr/Entrepreneur

From what ive seen there is no silver bullet. Books like slicing pie helped me learn how to value peoples contributions but a dynamic equity split wasn't the answer.

In my opinion the best book to read is Venture Deals, Be smarter than your lawyer and venture capitalist. Its going to teach you a ton about how to structure your cap table, what terms/concepts you should be aware of, and what investors are looking for.

Another great thing to read is the founders dilemma. It talks about the trade-off entrepreneurs make. Do you want to be rich or king because you cant be both?

In the end you're going to have to make a judgement call.

u/MorrisMustang · 1 pointr/Entrepreneur

Venture Deals Book is a fantastic guide for entrepreneurs new to structuring deals for capital raising. Deal making tends to not be vanilla or chocolate, but requires creativity by the entrepreneur to get it done.

u/VanBurenOG · 1 pointr/LawSchool

Where do you plan on working in an ideal world?

VC Law is something you can really teach yourself in terms of understanding Term Sheets, which is primarily what that class covers.

Securities Regulation ties into the most important part of VC Law IMO, and you won't learn a lot of the major stuff in a VC course. IE you may discuss Sarbanes-Oxley and 10b5 in marginal detail, but not much more.

edit: If you're interested in VC Law, I would just check this book out and save a few grand:

Venture Deals: Be Smarter Than Your Lawyer and Venture Capitalist

If you really like this stuff and can take both courses, great. If not, Securities FTW

u/CSBCounsel · 1 pointr/startups

Read this book. Make sure you buy the second edition. Convertible notes weren't in the first edition.

A lot of the content is also on Brad's blog.

He explains all of this better than anyone.

u/relihan · 1 pointr/startups

I'd check out:


One note: Equity financing is a lot more complicated than just buying x% of a company valued at $Y. I'd recommend Brad Feld's Venture Deals book: ( doesn't talk much about convertible, but its the best book out there I've seen on venture financing ).

u/DrBiometrics · 1 pointr/startups
u/Hamburghini_Murcy · 1 pointr/FinancialCareers

For investment banking, you would only really have a shot at a biotech bank looking for a scientific-minded analyst. That said, they probably "know what they're getting" by hiring you, and are planning on training you. If it is something you would really consider, I would highly recommending reading Investment Banking by Rosenbaum and Pearl to gain a basic understanding of financial statements, and the 5 basic valuation methodologies. Being able to speak about these....even at a high level...will go far in an interview (these are the basics of entry level undergrad IB recruiting interviews).

Depending on the bank, some may look for you to fill an associate type of a role, but I wouldn't expect that without banking experience or an MBA, but small shops would use you as a consultant or even an analyst in the right environment. Do some searching for life science and healthcare investment banks and you can see in most "team" sections the background on the individuals at the firm. Small boutique types of shops will focus on getting the most efficiency out of analysts as possible, and your experience can be a large advantage over just a finance background in the right setting

u/FRONTIER_ALPHA · 1 pointr/finance

Current multiples are normally behind a pay wall. Commonly followed sector specific multiples can be found in this Book

u/DerpOfTheAges · 1 pointr/finance

Is this a good book for learning investing? It was recommended by the investment club I am in at uni.

u/PeterLynchASM · 1 pointr/financialmodelling

Affordable / Free Resources: (Novice / Intermediate) (Intermediate / Advanced)

Prof. Aswath Damodaran

Investment Banking: Valuation, Leveraged Buyouts, and Mergers & Acquisitions In addition to covering the various aspects of valuation and modeling, the text also covers the process of moving through a transaction and describes the documents required. If you want to work in IB, this is a great resource.

u/josiahstevenson · 1 pointr/Economics

I'm saying

>knowledge of how Goldman works to begin with would be necessary for evaluating its integrity.

The set of people with the relevant knowledge is a little broader than I first let on, and includes:

  • academics who study the finance industry

  • some but probably not most of the people who work or used to work in the finance industry

  • Lawyers who work on either side of legal cases involving firms like Goldman

  • Probably most judges who regularly hear cases involving big banks

  • Probably most of the people who work for the FDIC and some other regulatory bodies

  • Really, anyone with significant knowledge and expertise of both how investment banks work and economics or finance in general. Heck, even this book plus a masters degree in a relevant field (economics, finance, maybe accounting) probably counts.

    If your friends who don't like Goldman are actually experts, I apologize. But most of the people I meet, especially online, who have a strong opinion of them and/or "consider them to be most dishonest institution" make it clear when asked to elaborate that they have no idea what they're talking about. And I'll double down on saying that people who have no idea what they're talking about with respect to what Goldman and other investment banks do also necessarily have no idea what they're talking about with respect to whether that's good or not.
u/rnjbond · 1 pointr/SecurityAnalysis

Seems like an interesting book. From the Amazon listing , it looks like it goes deeper than "buy quality companies at discount prices". I have a few books I'm working through, but this is on my shortlist for my next one.

u/badpauly · 1 pointr/ActivistStocks

I have not personally done any research, but a lot has been done. A quick google search showed the following:

u/Nowaker · 1 pointr/Entrepreneur

"Venture Deals" by Brad Feld.

u/brevig · 1 pointr/startups

Ash Maurya wrote Running Lean. Eric Ries (established the "Lean Startup") wrote the forward and the book is part of the "official lean" collection. Also a little interesting background, Eric was a student of Steve Blank, who created the whole "customer development" cycle. Steve is also a professor at Stanford. You can find an article he wrote last year for the Harvard Business Review about the lean startup at

Steve Blank also has many books on this topic, but I'd suggest Running Lean as your first intro. It's a quick and eye-opening read to how to validate your ideas.

Running Lean can be found at

u/bluestoutdev · 1 pointr/ecommerce

Many of these answers give you advice on changing various elements of your website, etc.

IMO it boils down to one thing first: customer research. If you do not know your customer BEFORE you attempt to make sales, all of your work, time, money will be wasted.

The 2 sales in one day that you mentioned, find out as much as you can about these customers. What was their referral channel? Where are they most active socially? At what price point did they purchase?

Ultimately, you need to minimize the money you're throwing at "driving traffic". Do some customer research, then double-down on the channel that has the most potential (based on data) to drive purchases like the 2 you received in one day.

I would encourage you to read [Running Lean] ( and pay attention to the customer development section. Though it's written with a different product in mind, the same development concepts 100% apply to your problem.

It's hard work, but it can be done in a short period of time if you dedicate yourself to it & it will absolutely be worth the effort!

Good luck.

u/bl8nr · 1 pointr/startups

If there was a proven framework to evolve startup ideas everyone would be using it. But there isn't because it depends a great bit on your business and the environment your business is in. A framework for a B2C business may not work so well for a B2B enterprise business. It sounds like you're actively looking for something to build out but don't want to 'waste your time,' so i'll ask, what do you have experience in personally and professionally? Because a lot of the startup founders I've known had some previous experience in the industry they're now trying to do business in, investors like to see this type of experience too.

Be realistic with the fact that you you may be having trouble finding a good opportunity because your have fairly few working years and haven't had much time to identify peoples pain points via personal or professional friends/connections and their contexts. If you think this is a possibility then get out there and be social and network, get to know people and get to know their problems and maybe you could solve one of those problems with a business idea.

also, read. There are books on all these frameworks, buy/rent them. read them.

some to look at

u/regreddit · 1 pointr/Entrepreneur

The TLDR of /u/GaryARefuge 's comment is my own personal mantra: "Make something someone will pay for". SOOO many would-be entrepreneurs have a 'fantastic idea' that is neat, but no one needs it, is looking for it, or wants it enough to pay for. So, #1: Build an MVP, even if it's just in powerpoint, and be very blunt and straightforward in contacting your target market and asking them if they would pay for your product. This TLDR came from [Running Lean](">Running Lean: Iterate from Plan A to a Plan That Works (Lean Series)</a><img src=" , and is a fantastic to cheaply validate a business model. ONLY after you understand the target market, and possibly even iterate on your 'powerpoint' product version, will you know if your idea is really great enough to actually build and sell.

Now, to specifically answer your question, yes, it's common. You might seek out a technical co-founder to help you (after you validate the business model).

u/jerkenstine · 1 pointr/IdiotsInCars

Haha yes I was joking. I just finished reading Bad Blood the other day, I highly recommend it. I'm not much of a reader but finished it in two days because of how interesting the whole story is.

u/Imanj23 · 1 pointr/smallbusiness

Then it definitely sounds like you should start placing bets. Place a few small bets and start doubling down on what works.

Simple, yet effective business book:

u/gtgug8 · 1 pointr/Entrepreneur

If you are really interested in learning to code, go checkout or

That said, the key to becoming a successful entrepreneur in any new market is finding a problem/or pain point that customers are willing to pay you for. Focus on trying to solve a really big pain point!

Once you find a compelling pain point and have customers who are willing to pre-order, sign a letter of intent, or a purchase order. Take your company vision and start selling that vision and your early traction to people who can build your product.

So much of being successful in this game is being able to 1. solve a real problem, 2. inspire others (sell) to join you.

With regards to your major etc. I'd suggest going to work for a startup for a little while. Even for free as an intern. Find a company that you think has great leadership that you can learn from.

Go work there and hustle your face off. Create as much value as you can. This experience will help you learn what you really want to do and you'll find out what skills you need to build your own company and what skills you need in others.

It will also help you find other oportunities outside of the tech field. There are TONS of opportunities outside of "tech".

My favorite example of this is a company in Santa Barbara that came out of UCSB's life science lab called Apeel Sciences. It is science-based and technical but it's not a software company or app and it is going to literally change world.

There are some pretty big problems out there that need to be solved. Find an area you are passionate about, and go solve something really hard.

Books for you to checkout:

Traction By Justin Mares Great book on marketing

The Entrepreneurs Guide To Customer Development This will give you the low down on market validation, how to search for a problem to solve.

Hope this helps:)

u/youngrichntasteless · 1 pointr/Entrepreneur

Ah sorry, I had assumed you didn't have customers yet. Check out this book:

What's your target demographic?

One thing that comes to mind is referrals, incentivizing your 73 current users to share with their like-minded colleagues.

u/Sellezely · 1 pointr/marketing

Do read a book named Traction by Gabriel Weinberg & Justin Mares

u/busymichael · 1 pointr/startups


I am 1 year into my journey and am revenue positive. It is the 3rd time I have done this journey. I firmly believe a solid programmer does not need a "business" co-founder. The marketing skills are straightforward to learn and practice.

Check out the book Traction -- it is a great primer on how to build your business.

Well done--- I look forward to updates!

u/rawrhisspurr · 1 pointr/Entrepreneur

Recently finished a book called Traction: How Any Startup Can Achieve Explosive Customer Growth, and each chapter is dedicated to the marketing channels in your chart. Your chart is a nice summation of the book's overall goal outline, highly recommend checking Traction out!

u/mankaden · 1 pointr/startups

READ THIS BOOK! Absolutely one of the top 3 best business/startup books ever and focuses on marketing and gaining traction.

u/sebastmarsh · 1 pointr/Entrepreneur

Traction by Justin Mares and Gabriel Weinberg --

Best book on learning how to do marketing, hands down.

u/simmondz · 1 pointr/marketing

First Round Review: Great collection of articles that someone working in the world of SaaS could enjoy. I'd particularly pay attention to their Search Portal as well. If you're looking for info on marketing, growth, management or even pricing -- they have you covered.


SaaStr: It's more dedicated to the management / sales / operations side of SaaS but there's a lot of value to be found here. Jason Lemkin the founder of SaaStr is quite active on Quora as well. I would spend some time reviewing his posts there. The SaaStr podcast is also filled with value.


For pure marketing content - I'd recommend: Andrew Chen's blog, Hiten Shah's newsletter/blog, Ross Simmonds, Everyone hates Marketers Podcast, The Drift Blog, Sujan Patels Blog, Foundation Marketing, Reforge, The BuzzSumo blog and Forget The Funnel.


If you're interested in data re: pricing - Check out Tom Tunguz / the folks at Price Intelligently.


My personal fav for SaaS marketing books is Traction: A Startup Guide to Getting Customers by Gabriel Weinberg & Justin Mares. It breaks down a ton of different growth channels and is quite good for someone just getting started. The book Predictable Revenue is also quite good.

u/buttmannnnnnnnn · 1 pointr/news

STOP! The shareholder value myth is FALSE.

The shareholder value myth is a zombie that has taken dozens of shotgun blasts to the head, but refuses to die and needs to be put back into the ground from whence it came.

CEOs and boards act on behalf of shareholders and have some obligations, but not much more than any other employee has to their boss. Corporate chiefs are largely free to steer the business in the direction they want, so long as they are not committing blatant fraud and enriching themselves at the expense of shareholders. If shareholders don't like it, well, that's what at-will employment is for.

The myth of a legal obligation to maximize shareholder value arose as part of the financialization of the economy in the go-go, greed-is-good 80's. Ivy League business schools pushed this obligation so hard that it started to be taken as an absolute.

Here are some eye-opening resources on this topic:

Lynn Stout: The Shareholder Value Myth [book]

Lynn Stout article in the New York Times

u/doover69 · 1 pointr/worldnews

Robot as in no feeling? Hardly. My point was simply who won a speculative bet is irrelevant to the citizenry. Sorry about the cheap shot aimed at Chavez economic policy. If anything my comment was my own emotional reaction to politics based on slogan not substantive issues. IMO shorting the pound was far from substantive.

The impact of the economic shifts of both globalization and software devastates low skill workers. Just as farmers were radically displaced in "leave" areas a century ago, weavers (just an example I'm familiar with due to a past job) and other low skill jobs are disappearing now (or gone). Global productivity gains amplified by software creates similar social upheaval as the industrial revolution. Within democracies we must address these shifts. Arguing about policies to address these macro trends are critical to strengthen outcomes for citizens.

Whether or not those macro shifts were on voter’s minds or not; the impact is highest in the areas that voted to leave. This shift must be addressed in government policy. Security too but I don’t know anything about securing countries or blocks of countries.

Speculators on the pound are merely a side show. Gamblers who win or lose aren't super interesting. Does a retired person winning or losing a million quid at the Aspers-Stratford casino matter? Good copy maybe. Same with speculators on the referendum. Soros was supposedly long on the pound. Does that make him dumb or altruistic? Supposedly Crispin Odey was short. Is he evil, bad or smart? If they didn't speculate would it have changed the outcome for the london banker who would lose their job given a full Brexit? This is a side show. Money moved from Soros to Odey. Who cares.

As a side matter in the who cares department, all the folks who bet against the pound for other reasons now get credit for predicting Brexit:

  1. overvalued currency (e.g., OR
  2. to protect against a black swan event (

    Finally, from a govt. policy perspective, hedge funds shorting the pound should not be conflated with weaknesses in rated collateralized-dept-obligations (CDOs). That’s a different “hedge funds are evil” argument. I’m down with regulatory shifts across rating agencies and CDOs. Rated CDOs obviously didn’t manage risk as advertised. Well-designed regulatory regimes that help prevent misinformation improve market efficiency and benefit citizens IMHO.

u/Goodbot9000 · 1 pointr/Bitcoin

>The good traders GameKyuubi was wrong about only one thing: There aren't any good traders.

If you haven't seen a good trader yet, does that mean they do not exist?

Nobody had ever seen a black swan. For thousands of years, that meant that they didn't exist. Until someone saw one, of course.

You are running into a fundamental problem of inductive logic, and it's preventing you from seeing trading rationally. If you want to read more on how this matters to traders, I'd suggest The black swan by Nassim Taleb

>There are lots of us who believe we are good traders. But we aren't. Of course, some of the loudest voices on Reddit regularly remind us about how well they time the market. Except when they don't time the market well.

Here is the first misconception about trading. The best traders have never timed the markets. They utilize arbitrage opportunities, which exist in countless forms across every asset class, and rarely have anything to do with market timing.

I highly recommend reading The Quants if you're interested in learning how successful traders operate, as well as their history. It's not only extremely informative, but highly entertaining

>A paper published last October by the Haas School of Business at UC Berkeley entitled "Do Day Traders Rationally Learn About Their Ability?" used nearly 15 years of stock market day trading data to conclude that all day traders are irrational, the vast majority of day traders lose money, and even when day traders are successful, they "irrationally attribute success disproportionately to their ability rather than luck."

Now this I agree with. The vast majority of traders are terrible at trading, and when they do win, it's because they are lucky, not because they are smart. One of the fundamental books on Wallstreet for understanding this is What I learned losing a million dollars

The entire story is about an extremely successful trader who lost everything on one bet, mainly because his entire life before that had been a string of extremely lucky coincidences, and he never realized it.

>Of course, their success was due to their unique trading ability and not the fact that the entire market rose like a rocket.

Keep in mind, the best traders are always benchmarked against an asset or index. This is called beta weighing. If you make less money trading then you would have from just holding the bench marked asset, you have effectively lost money from trading.

>Warren Buffett, the most successful investor of modern times, has often said that he only invests in what he knows. His preferred holding period: forever. With that model, his company, Berkshire Hathaway, has averaged a 19 percent annual return since 1965 which means it has risen more than 1 million percent.

There are a lot of reasons for Warren Buffet's success, but it's worth pointing out that it's a lot more complex than just picking a security and holding it forever. If you want to learn about value investing, and the fundemental analysis behind it, check out Security Analysis

It's written by Ben Graham, the guy who taught Warren Buffet everything he knows. Arguably the most important concept in the text is called [investing with a margin of safety](

Bitcoin definitely has intrinsic value. The problem is, nobody knows what that intrinsic value is worth. Since there is no currently known method of valuing a decentralized network (although progress is being made) Warren Buffet wouldn't touch bitcoin with a 10 foot pole, and if you want to invest in value, the way he has, you shouldn't either.

>Trading is no solution for intelligent people. What we need are new ways to use cryptocurrency.

Ouch man, that's harsh. I'm interested in why you correlate hodling with intelligence. IMO, there are dumb people hodling, and dumb people trading. Most of the time, it's those who form an opinion based on a single source, or worse yet a single quote, who are dumb. It's those that think in absolutes, and without a healthy degree of skepticism.

According to Ben Graham, it's not the speculators or the investors that are dumb. It's the people that can't tell the difference between the two.

EDIT: Sorry, typed this up real quick at work. Spelling and grammar mistakes everywhere.

u/Kusiemsk · 1 pointr/IWantToLearn

Get a basic background in logic and statistics and their respective fallacies. This will give you the knowledge and tools you need to think critically of 99% of what you find in news media and websites. A good introduction to logic is Harry Gensler's Introduction to Logic textbook. A good guide to statistical fallacies and how to spot them is [The Black Swan by Nassim Taleb] (

u/ItsAConspiracy · 1 pointr/ethtrader

For traders, Mandelbrot's The Misbehavior of Markets for a dose of humility.

Taleb's Black Swan talks about an investing strategy that seems relevant to crypto: keep mostly low-risk liquid assets and invest small amounts in things that can pay off big.

For developers, this is a weird one but my all-time favorite is Zen and the Art of Motorcycle Maintenance.

u/getElephantById · 1 pointr/booksuggestions

I don't know if this is still a big deal, but a few years ago it was all about The Lean Startup by Eric Ries (spanish paperback edition) (kindle edition). I work with startups all the time, and the terminology is definitely part of the nomenclature now. I don't usually read these sorts of books, but I read this one and it was fairly reasonable.

u/marathonflorida · 1 pointr/smallbusiness

Thanks! I'll check it out.

Right now the business is going alright. It's been a side hussle and brings in around 3-5k a month, but only leaves me a paycheck of around 750-1,250/month.

Honestly the only thing holding us back is production size and logistics. Thing is I need to buy a bigger local and get it certified, which costs more mullah that I could possibly save in the short term. . .

Here is the book in Amazon for future reference

u/CollEYEder · 1 pointr/androiddev

I agree - seems like a lack of direction is what hinders you, rather than a tech choice. I would recommend reading the following "bibles" of product development

The Lean Startup




These books are very accessible and will get you up to speed really quickly.

u/helpinghat · 1 pointr/Entrepreneur

This book explains it

You can find loads of summaries and blog posts on the internet. The book is very popular.

u/FreeLayerOK · 1 pointr/startups

Here is a good read about the startup environment and the challenges they face. Author is a former exec. Best of luck in the interview!

u/dansmolkin · 1 pointr/humanresources
u/duong_minh_ha · 1 pointr/startups

Ben Horowitz's book "The Hard Thing About Hard Things" addresses lots of these problems and is definitely a great book to read when you are in a leadership position. His comment on firing people is make them understand why they underperformed and refer it to the expectations. Lead the conversation in a way so that they would actually fire themselves. And absolutely do it in a one-on-one meeting. In your case I would build on empathy and discuss everything with him and depart on good terms so he would of course also bring back the company equipment since it's not his (hopefully managed in your contract).

u/Bohr_research · 1 pointr/Entrepreneur

Congrats & thanks for doing this.

Did you read the hard thing about hard things ? What was the hardest decision you had to make?

u/tadmilbourn · 1 pointr/smallbusiness

Ben Horowitz's The Hard Thing About Hard Things does a great job of giving real business examples and the mental strain they can cause. While these occurred at tech startups, I think the lessons apply to any business.

u/more_lemons · 1 pointr/Entrepreneur

Start With Why [Simon Sinek]

48 Laws of Power [Robert Greene] (33 Strategies of War, Art of Seduction)

The 50th Law [Curtis James Jackson]

Tipping Point:How Little Things Can Make a Difference and Outliers: The story of Succes [Malcolm Gladwell]

The Obstacle is the Way, Ego is the Enemy [Ryan Holiday] (stoicism)

[Tim Ferris] (actually haven't read any of his books, but seems to know a way to use social media, podcast, youtube)

Get an understanding to finance, economics, marketing, investing [Graham, Buffet], philosophy [Jordan Peterson]

I like to think us/you/business is about personal development, consciousness, observing recognizable patterns in human behavior and historical significance. It's an understanding of vast areas of subjects that connect and intertwine then returns back to the first book you’ve read (Start with Why) and learn what you've read past to present. Business is spectacular, so is golf.

To Add:

Irrationally Predictable:The Hidden Forces that Shape Our Decisions - [Dan Ariely] (marketing)

The Hard Things About Hard Things - [Ben Horowitz] (business management)

Black Privilege: Opportunity Comes to Those Who Create It - [Charlamagne Tha God] (motivation)

The Lean Startup: Use Continuous Innovation to Create Radically Successful Businesses - [Eric Ries]

Zero to One: Notes on Startups, How to Build the Future - [Peter Theil]

u/NudeTayneMNW · 1 pointr/booksuggestions

I keep hearing the Hard thing About Hard Things is a good read but haven't started it yet:

u/SonicSpoon · 1 pointr/consulting

I'd recommend reading The Effective Manager or maybe start with their podcasts to see if you like the advise. Manger Tools While it wasn't mind blowing for me, it was at least a starting point when I was starting from zero. In the book they do get into giving feedback that will produce results and it's been very helpful for me. Concentrate on positive feedback and use it to lead into things you would like to see changed/improved. Don't just hit them with negative feedback all the time. Avoid the shit sandwich though; positive feedback-negative feedback-positive feedback, people catch on to this quick.

One-on-one meetings with your direct reports are crucial. These meetings are not about you, they are about your direct. They allow you to establish a rapport with your direct.

Good how-to books on management are hard to come by. Sometimes you just need to listen/read other content and pull some useful tidbits from it. I just finished The Hard Thing About Hard Things and was able to pull some useful things out of it.

Last but not least, be a human being.

u/maxoliver · 1 pointr/smallbusiness

[The Hard Things About Hard Things] ( by Ben Horowitz would be a useful book to be sure that the life or reality is often way harder than it is explained in business books. It is a useful reading for business owners in general.

u/tangowhiskeypapa · 1 pointr/Entrepreneur

There's a million things most people on this sub could recommend, and really the learning never stops.

Here are some good starting points:

The Hard Thing About Hard Things - Ben Horowitz

Zero to One - Peter Thiel

The Personal MBA - Josh Kaufman

The Four Hour Work Week - Tim Ferris

u/finfun123 · 1 pointr/SecurityAnalysis

I'm reading this book

Still early in the book. One thing that stood out was too good to believe revenue growth as compared to similar companies during a set time period. e.g Enron

u/shorterthanrich · 1 pointr/Entrepreneur

What?! NO. Lean methodology for crying out loud. Read a book. ;)
The Lean Startup. Read it - seriously, don't ignore it like I did.

u/luciddreamr · 1 pointr/Entrepreneur

I would suggest finding a technical co-founder to partner with. Start with your local community and search for high-tech entrepreneurial events. is a great place to find events.

I would also suggest implementing the lean, minimal viable product (MVP) approach created by Eric Ries. The process is an experimentation in order to test your hypothesis with an MVP.

Alternatively, you could rent the book from your local library or check out his lean methodology in this interview:

If your idea is as great as you think, it should not be difficult finding a technical co-founder who can envision it! Good luck to you!

u/interactionjackson · 1 pointr/startups

It's always good to have a business co-founder just make sure that they are actually interested in your startup . I am a technical guy but I have read a few lean startup books and I don't feel that qualifies me as a business co-founder.

running lean

the lean startup

are my favorite

u/devoNOTbevo · 1 pointr/Reformed

I've been trying to get into Schaeffer. Starting with A Christian Manifesto. I'm also reading a Churchill Biography. I have The Lean Startup checked out from the library. I took Fellowship with God off the shelf, but have yet to dive in. And I'm in the middle of the following: Voyage of the Dawntreader, Les Miserables, and the Meaning of Marriage. I'm also highly interested in jumping into Gordon H Clark but I don't know where to even begin.

u/zsalloum · 1 pointr/gamedev

Actually this is the concept of The Lean Startup from Eric Ries cofounder of IMVU

I am doing just like that. will share my experience if I ever make it :):):)

u/Jaybeann · 1 pointr/wicked_edge

From more of an entrepreneurial view and less of a shaving view, I highly recommend going for a lean startup. Get a very basic minimal product out there and let it morph as the business grows. If you start a business fully planned, then you're moving too slow. I highly recommend acquiring a copy of The Lean Startup and reading it. If you decide not to go with an idea, such as a subscription service, don't completely throw out the idea, but file it with your ideas for future expansion. That's my 2 cents.

u/mikeyninja · 1 pointr/kickstarter

You need to read this

u/politicallyretarded · 1 pointr/Romania

Puteti incepe sa testati ideea. Niste prototipuri rapide (in orice mediu ce face posibil explicarea ideii) si mult feedback de la useri potentiali. Asta o sa va salveze o gramada de timp si bani pe viitor, chiar si un eventual fail.

Poti sa te uiti peste The lean startup , explica procesul de inceput foarte fain, cu exemple foarte de success, cred ca au dropbox, zappos, etc.

Dupa, partea de development e cea mai usoara.

u/Analog_Seekrets · 1 pointr/Entrepreneur

Have him read the The Lean Startup. This backs (most) of your bullet points.

u/mescalito2 · 1 pointr/Entrepreneur

I love this part "My principle market are people who don't like the idea of drinking energy drinks, but may feel low on energy on occasion" as I felt identify with you product.
I can see the market is crowded so you need to a differentiation to make your product more attractive.
What ideas do you have to show your product in front of consumers eyes balls?
My advice is to build your marketing strategy before spending time in technology. I'm also a CS with management/strategy skills and after many years on this business I came to realized that marketing is key.
I advice you to read The Lean StartUp:
Good luck! let me know if u want/need advice, I'll be happy to help ;)

u/OlegLeonov · 1 pointr/startups

from my part I could recommend you The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses:

u/guancialle · 1 pointr/startups

Here is my list of things you should read/listen before contacting investors. Listen/read every single article/video in every single link because it's suprising how some of the most important knowledge comes from the least expected talk/article

u/J19Z7 · 1 pointr/productivity
  1. Stop what you're doing.
  2. Read this: The Lean Startup, by Eric Ries

    Edit: Oops, didn't mean to post yet. I meant to say once you come up with the idea you want to go for, stop and read the book. I'm an agile development enthusiast and absolutely loved that book. The techniques there are specifically for the kind of situation you're in where you're not quite sure about the idea. Make learning your success metric.
u/swizzler · 1 pointr/tevotarantula

Yeah, I don't think it's ever a good idea to buy a brand-new printer from a Chinese manufacturer or startup. Most these companies live by the rules of The Lean Startup The problem is, that book was written with software in mind. So when they change how an item is manufactured or the parts used from one unit to the next without changing SKUs as we've seen time and time again with 3D printers (especially the TEVO Tarantula) You have no way of knowing if you're getting a unit with a beta feature they aren't sure about yet, a cheaper part they are testing out, etc. And with a new model, you're facing all of these issues at once.


> Alright thanks alot man. How much does the average start up cost? Millions? Billions?

It's not a cost, it's an investment!

There's no average of course in the Life Sciences the barrier of entry is high, since... knowledge is expensive, so are labs etc... DO NOT LET ANYTHING DISCOURAGE YOU not even me, it's not my intent.

A couple of good reads for you:

u/amateurcapitalist · 1 pointr/Entrepreneur

I second all four of these recommendations. Especially the personal MBA for aspiring business owners. I would also add a few more: Profit First, Lean Startup, and Will it fly?

u/htylim · 1 pointr/Entrepreneur

Glad you like it. I have one more comment that I feel I need to do.

If you'll end up reconsidering this idea try something else but try something.

There is nothing more valuable than one's own experience. And you never really fail if you learn and evolve from each experience.

The best recommendation that I feel I can give you is to try things and learn as fast as you can. And as we are on that subject check The Lean Startup:.


u/tripmepls · 1 pointr/asktrp

Lean Startup is a great book about launching a product or service. Link

u/ReRo27 · 1 pointr/Coffee

I know some people who run a coffee shop already in an identical format. Look up "Daily Grind" business in Ontario, Canada. You can probably reach them on their Facebook page and they may be able to give you some info and inside knowledge on what kind of challenges you should prepare for and how to make it.

3 things you can do right now to get it off the ground faster are as follows:

  1. scope out the competition - go to your local small coffee shops and big brands (Starbucks and McDonalds especially). Don't only try to understand how they do it but what their offerings are, why do people go there, what sides do they have, etc

  2. Prepare a menu that's bigger than just coffee. This is where point 1 will be useful. If you start scoping you'll notice a trend, in all these places they offer more than coffee. cold drinks, smoothies, sandwiches, pastries, etc. When you go to design your menu be sure to add something more than just coffee, be creative and try to make something people want (something to retain your customers and keep them coming back to you). Sandwiches are a good start but don't limit yourself.

    3: Another thing that might work for you should also start reading up on the 'lean start up methodology". It's how companies in silicon valley grow fast and quickly like apple, facebook, Instagram, and Microsoft. The idea is you generate some ideas, and you keep trying them out until one stick, then put your efforts there. The idea behind this is you keep trying out ideas to find out what is most successful and you drop your least successful ones quickly. This way you'll know what works and doesn't quickly and efficiently. Once you find the idea that works, you scale quickly and that's how you make your mark.

    Here's the book on Amazon from the man himself. It's a quick read but it'll probably cut your path to success down and make you more competitive.

    Author: Eric Riles

    "The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses"

u/dennisrieves · 1 pointr/startups
  1. Identify how you're going to measure success
  2. Tune your content by setting up experiments (learn startup principles) and learning from the data you gathered in step 1 by measuring
  3. Keep that data on hand for future reference
  4. Track overall metrics while you're doing all this to see what effects your business' bottom line the best
  5. Push yourself through the experimentation loop as quickly as possible. That will be key to learning more quickly than your competitors. And who doesn't like having an edge that your competitors don't?
    I highly suggest reading The Learning Startup ( by Eric Ries if you haven't yet. It gives amazing insight on how exactly to measure the effectiveness of basically any business action or venture (as long as you've got the right ideas on how to measure it!)
u/ikidoit · 1 pointr/startups

You can do a lot actually! Start working on Customer Development, this book might help you: You can research the market and talk to people, no matter how old you are. You'll be amazed how many folks in the business will agree to talk to you about their problems. Another useful book will be, it'll show you how to 'fake it till you make it'.

u/Whatitsjk1 · 1 pointr/startups

is it this by chance?

thx for info

u/brikis98 · 1 pointr/startups

The "official" definition (if there can be one for a term that has become so ubiquitous) comes from Eric Ries' book, The Lean Startup:

> An MVP is a version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.

A "version of a new product" doesn't have to be a product. The classic example of an MVP that Eric Ries uses is the explainer video Drew Houston created for DropBox before building the actual product. The video worked as an MVP by helping Houston test his assumptions, but I don't think you could say the video itself was a "product."

u/rainaramsay · 1 pointr/HowToLifePodcast

This is basically just a summary of the Lean Startup concept by Eric Ries. You can check out the web forum or find the book

u/Manbeardo · 1 pointr/gamedev

Actions speak louder than words.

One of the rules of games and markets is that what people say they want and what they actually choose to do are very different.

Whenever possible, try to design experiments that let you observe player behavior directly instead of asking them what they thought. There's a lot of options available to you if you start collecting good metrics. Things like:

  • Are some events/actions correlated with players opening the menu and quitting the game?
  • Are some events/actions correlated with the game losing window focus (probably a confused player googling something)?
  • When you introduce a new mechanic, how does it impact the duration of play sessions?

    And then you can get real fancy if your alpha testers are willing to cooperate. Things like recording their gameplay footage and a webcam of their face at the same time, then running it through sentiment analysis to find moments that made them happy/frustrated/confused.

    That said, experimental design is hard and you might not have the time/money to run high-quality experiments. If you must rely on survey data, be sure to read up on survey design so that you can correct for the various psychological effects at play when humans take surveys.

    Edit: a lot of the above philosophy comes from Eric Ries' The Lean Startup. I highly recommend that book.
u/bch8 · 1 pointr/Entrepreneur

I suggest this book. It describes a start up strategy that is particularly applicable for tech startups, and is pretty well known in the tech world.

u/techsin101 · 1 pointr/Entrepreneur

I'm in same position as you, and would love to know if you're open to partnering up but to answer the question I've found the following very useful so far.

  • Learning to launch

  • Getting Real

  • 90 days to profit

  • 7 day startup

  • lean startup

    there are more but these are what i've read so far and liked.

    Main points I've learned...

  • Build nothing, or as little as possible. Think of vision, say craigslist, don't build it. Build stairs to it, dig a path to it. Start weekly email letter with website as complementary to save emails. Grow from there.

  • If it's b2b, do selling first, nail down how to approach, who to approach, what to sell, for how much, get 5 people signed up before writing a line of code. Free or not, get people on board.

  • prioritize speed and delivery over all coding standards, security standards, and over everything else.

u/kyletns · 1 pointr/startups

I have no idea what the startup scene is like in Switzerland, but you should definitely find out! The best thing you can do right now is surround yourself with other entrepreneurs, for sure. Are there any events you can go to? Accelerator programs, incubators, or shared office spaces for startups? Even online communities where these people hang out, anything to get talking. If you can find other entrepreneurs, they'll love to talk with you about your idea. You need to get lots of feedback, and (hopefully) find another passionate soul (or two) to join you!

Pro tip: Don't keep your idea secret! Instead of me explaining it to you, just read this great post by HubSpot founder Dharmesh Shah

Spread your idea, get feedback, find a partner or two, read the lean startup, and go for it! Good luck!

u/SPh0enix · 1 pointr/finance

While it is but a part in the M&A process, the book "Valuation: Measuring and Managing the Value of Companies" by McKinsey is one of the bibles on Valuation.

Amazon link.

u/riskeverything · 1 pointr/FinancialPlanning

The only investment guide you'll ever need by Andrew Tobias
I was in your position and read this 15 years ago and retired early using his advice to invest. He updates it regularly. It tells you what you need to know in easy to understand terms and gives a good reading list if you want to go further to understand the theories supporting his advice . Read the reviews on amazon for other opinions

u/HumiliationsGalore · 1 pointr/personalfinance

I've really enjoyed Financial Fitness Forever by Paul A. Merriman and Richard Buck. Mostly about investing, it's laid out really well, written in a conversational tone and delves into some of the emotional aspects of investing behavior.

Also, The Only Investment Guide You'll Ever Need by Andrew Tobias ironically contains quite a lot of advice other than just investing and he has a great sense of humor. I haven't read the updated 2016 version - mine is from 2002!

u/imthevoiceinyourhead · 1 pointr/personalfinance

The Only Investment Guide You'll Ever Need remains one of the best explanations and tutorials about the stock market and investing

u/brianga · 1 pointr/personalfinance

I suggest Andrew Tobias's The Only Investment Guide You'll Ever Need. If you read it through it should give you a grasp of the basics, but won't give you more than you need (which can get you into trouble).

Aside from that, I would focus my energy on keeping spending low and trying to find higher-paying jobs and/or additional job(s). Good luck.

u/jamesthewise · 1 pointr/MGTOW

So the two books I read that helped me TREMENDOUSLY understand options are:

These two books alone should get you comfortable enough to trade profitably or at least to simulate it and make sure first.

McMillans is a HUGE actual textbook used in University. It's not PERFECT but very close. Treat it as your options Bible.

The starter book will get you familiar with all basic concepts, jargon and associated entry level knowledge.

Options trading is the opposite of day trading although they can be day traded successfully in my experience. Options is better performed, however, as a Swing Trade assuming your Technical Analysis plays out.

If you aren't very familiar with Technical Analysis then I'd suggest watching Mitch Ray's instructional videos on youtube for a basic grasp.

Also here is the BIBLE of swing trading Technical Analysis, it is another textbook but well worth the time and cash investment. Bulkowski is basically god.

Before making ANY trade I HIGHLY recommend reading Trading In The Zone by Mark Douglas :

He also has it in free audio book on Youtube if you can do audio books. I listened at the gym which worked but really just needed to read.

There's many more resources, books, etc. but this should get your rabbit hole started.

For basic market info as a newbie i recommend

I believe they also have a free simulator. Not sure if options are available on there.

u/aaron_wright · 1 pointr/options

Options as a strategic investment, by Lawrence G. McMillan.

u/redditrevolution · 0 pointsr/Entrepreneur
u/farquezy · 0 pointsr/Entrepreneur

Kind of unrelated, but I've been around a lot of entrepreneurs and they all swear by this book. Apparently, it's the importance important thing you can read before raising venture capital. No idea. I've never read it since I've never had to raise money. :


Also, I really suggest you look at things like Wefunder or Seedinvest. They are basically like Kickstarter but instead most normal people can invest. I think this is a wonderful strategy. Imagine having the collective experiences, word of mouth, and ownership of hundreds, perhaps thousands, of people who are invested in your success.

u/SunnySam · 0 pointsr/bioinformatics

"So it turned out Theranos was basically a fraud. They claimed to be able to run 240 tests on just a pinprick of blood. Experts were skeptical, and they were right to be. Yet somehow this company managed to keep going for 11 years in spite of having minimal revenue and a largely non-functional "product". Frequently their tests would fail and no results would be returned to patients, but that's probably for the best since the results they did return were highly unreliable and substantially different from existing tests (ie they were wrong).

An excellent book chronicling the whole saga (written by John Carreyrou, same reporter who wrote the above article) is Bad Blood."

u/jmalvares · -6 pointsr/FinancialCareers

I have looked into that one before, but the reviews on amazon seem pretty bad: